 Australian wine exports decreased significantly by 30 per cent in value to $2.03 billion and 17 per cent in volume to 619 million litres in the year ended December 2021, according to Wine Australia’s latest Export Report released today.
The export figures are reflective of the unprecedentedly tough market conditions over the past 12 months as a result of deposit tariffs imposed on bottled Australian wine imported to mainland China, the continuing impact of the global freight crisis, and a counter-swing in some markets after COVID-19 related stockpiling in 2020. The biggest driver of the decline in Australian wine exports in the 12 months to the end of December 2021 was the reduction in exports to mainland China. Exports to mainland China declined by 97 per cent in value to $29 million and by 93 per cent in volume to 6.4 million litres, a loss of nearly $1 billion in value and 90 million litres in volume, when compared to the 2020 calendar year where shipments were free from tariffs for most of the year. Wine Australia General Manager Corporate Affairs and Regulation Rachel Triggs said the Australian wine export community was managing its way through exceptionally challenging times, which is evident in the Export Report. “The 2021 calendar year represents the first full 12-month period since very high deposit tariffs on Australian wine imported to China were imposed, and the global impact of the challenging operating environment can now be observed in full. Because the export figures are compared to the prior 12-months, we’ll keep seeing significant differences in the year-to-date export figures as a result of the deposit tariffs until the end of 2022,” Ms Triggs said. “Exports excluding mainland China increased by 7 per cent in value to $2 billion and decreased by 6 per cent in volume to 613 million litres. This is the first time that exports excluding mainland China have reached $2 billion for a calendar year since 2009,” Ms Triggs said. The markets with the largest increase in value of Australian wine exports were Singapore (up 108 per cent to $166 million), Hong Kong (up 45 per cent to $191 million), South Korea (up 74 per cent to $47 million), Taiwan (up 65 per cent to $31 million) and Thailand (up 31 per cent to $28 million). Exports valued at above $10 per litre FOB increased in value by 49 per cent when excluding mainland China, giving positive signs that demand for products which would previously have been exported to China is emerging in other markets and highlighting the importance of the Australian grape and wine sector investing in market diversification. “The pandemic is still disrupting the on-trade, the global freight crisis is continuing to cause shipping delays and increased freight costs, and while there was export growth to many destinations, it will take time to offset the loss in trade to mainland China. This is not something that will happen overnight, nor within a year. But the Australian wine sector is resilient, and there are early signs that hard work in expanding and diversifying markets is paying off,” Ms Triggs said. The top five markets by value were:
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 Wild Drum, an Indian brand has launched hard-seltzers, a clear carbonated beverage infused with natural fruit flavorings. Wild Drum offers the refreshing beverage in four flavours: Peach, Pure, Mango, and Lemon-Mint.
Hard- Seltzer is a fresh, new category of beverage that is gaining skyrocketing popularity all around the world. Wild Drum is a refreshing drink made with clear carbonated water, alcohol and is infused with natural fruit flavorings. Launched in August 2021, this seltzer at 99 calories per serving is now available in Maharashtra, Goa and Madhya Pradesh. (Excerpt from a press release) It is priced between RS 150-200 and the alcoholic strength ranges from 4.75% to 8%.  Barcelona Wine Week (BWW), the flagship event of the Spanish wine, has decided to postpone two months and will finally take place in April from 4th to 6th of 2022. The decision has been endorsed by the organizing committee of the event, which brings together the main players in the wine industry in Spain, given the uncertainty and mobility restrictions generated by the current context and to guarantee a great edition.
The new dates of the event are endorsed by most of the viticultural firms and wineries participating in BWW, represented by the Spanish Wine Federation (FEV), the Spanish Ministry of Agriculture, Fisheries and Food (MAPA), Spain Export and Investments (ICEX), the Spanish Confederation of Wine Regulatory Councils (CECRV) and the Catalan Wine Association, among other bodies and institutions that make up its organizing committee. In this way, the second edition of the event, initially scheduled for February 7th to 9th, 2022, will take place next spring, at the Fira de Barcelona Montjuïc venue. With the expected participation of more than 600 wineries and practically all Origin Denominations and Regulatory Councils, BWW is currently the largest international promotion showcase for Spanish wines. "It’s clearly international positioning has conditioned the movement, since our main objective is to increase the business opportunities of the exhibiting companies, providing them business meetings and contacts with international buyers, distributors and importers to increase their exports or facilitate access to new markets”, explains Javier Pagés, president of the show. New dates aim to celebrate the show in a more suitable context “that allows to preserve its value proposition, guarantee the maximum ROI (Return of Investment) to all companies and ensure the future projection of the exhibition, as per its successful first edition”, says J. Antonio Valls, managing Director of Alimentaria Exhibitions, a Fira de Barcelona company who organizes BWW. Valls expresses its confidence that “international trips and meetings are more standardized on the new dates”, a key factor of the show that invites more than 350 international buyers, interested in Spanish wine, from more than 40 countries. This Hosted Buyers program of the event gives rise to more than 4,000 business meetings with the exhibiting companies. After this next edition, the show will be held every year, so it will return in February 2023, occupying the first place in the international calendar of wine events. BWW 2022 foresees the participation of more than 600 wineries and the visit of about 20,000 professionals. Its first edition in February 2020 was attended by 550 exhibiting firms and 15,600 professionals, 13% of them from 54 countries. (Excerpt from a release)  Bengaluru, India
Salud Beverages, the makers of Ready to Drink brand G&T 2.0 is is now launching 3 more pour and enjoy variants; a Watermelon & Mint G&T 2.0, Salud Strong, and Salud Sonic. They are price at Rs 130 for 275 ml WATERMELON & MINT G&T 2.0 The oh-so-cooling vitality of watermelon and the zesty thrill of mint meet for an experience like a summer holiday in a bottle. STRONG (8% alcohol) Classic English Juniper-crafted gin gets an update with an effervescent aerated twist and a stronger kick. SONIC SOda and toNIC – a classic Japanese mix – with an Indian twist highlights this low-sugar gin refresher with just 99 calories. For more details , go to https://www.salud.co.in/  Mont Saint Guibert, Belgium
In an effort to better serve the global brewing community Yakima Chief Hops (YCH), the largest grower-owned hop supplier based in Yakima, Washington, has completed construction of a state-of-the-art cold storage warehouse in Belgium. Yakima Chief Hops has been supplying brewers worldwide with quality hops for more than 30 years. Developing some of the most cutting-edge products in the market, YCH has become a driver for creativity and innovation in the global beer industry. The expansion into Europe will greatly improve the YCH customer experience, including increased access to their extensive portfolio of products and varieties as well as improved logistics and faster delivery times to brewery customers. “Establishing a foundation here in Europe speaks to the commitment YCH has to delivering the highest quality hops directly to its global brewing customers,” said Denis Gayte – Managing Director for YCH Europe. “Our new facility ensures that our hops grown in America’s Pacific Northwest can be stored here in Europe and delivered to customers in the best possible condition.” Located in Mont Saint Guibert, the 6,600 sqm2 warehouse includes cold storage capacity to house up to 8,800 pallets of hops, office space, a taproom and a visitor center where customers can learn about hops and sample beers using YCH products. YCH also invested in a homebrew production line allowing the ability to offer high-quality hop pellets in smaller size packaging for home and nano brewers. The facility was also designed with sustainability in mind, as it supports an 1800-panel solar array, producing 750 MW of energy, or about half of the building’s total consumption. The green construction, design and operation plan centers around waste diversion, water conservation and healthfulness of interior spaces. The building runs on renewable energy and uses higher efficiency fixtures that reduce energy and water consumption. (Excerpt from a release)  For a second time this year, Campbeltown-based Glen Scotia has been recognised for its whisky-making abilities after scooping yet another prestigious award. The distiller has been named the Scottish Whisky Distillery of the Year at the Scottish
Whisky Awards, an accolade it receives just seven months after being crowned as the ‘Best in Show’ and thus Best Whisky In The World 2021 at this year’s San Francisco World Spirits Competition (SFWSC) for its Glen Scotia 25-Year-Old expression. It is the first time that one distillery has won both awards in the same year, demonstrating the increasing stature and visibility of the Campbeltown whisky producer. Glen Scotia hails from Scotland’s smallest whisky-producing region. Once known as the “Victorian Whisky Capital of the World,” in its heyday, the small coastal town was home to over 30 distilleries. Today, Glen Scotia is one of just three surviving distilleries but through a programme of continued investment and local effort, Glen Scotia is growing its presence in the UK and international markets, allowing the potential of Campbeltown to once again be realised. Iain McAlister, Master Distiller and distillery manager at Glen Scotia, said: “For a long time Campbeltown was the forgotten whisky region, however, in recent years there has been a real resurgence in interest in the type of whisky we produce here. From the Victorian era until the present day, whisky has always been at the heart of this community. The techniques and craftsmanship that make our whisky so unique have been passed through generations, and I am thankful that we have managed to revive the whisky- making heritage of Campbeltown long after many of its distilleries fell away." Excerpt from a release ( Glen Scotia is represented in the sub-continent by Fermentras India) After a hugely successful first edition that ranked and celebrated the 30 best bars in the country in 2019, Tulleeho and Man's World Magazine in association with Teacher’s now announce the second edition of 30 Best Bars India 2021. Based on a nationwide poll of more than 200 bar enthusiasts and industry experts from a countrywide longlist of over 500 bars, the rankings and awards show honours India's 30 best bars, bartenders and bar teams whose impeccable service has set new standards in the country. The ranking for the year will be unveiled at the 30 Best Bars India 2021 Awards ceremony at The Leela Ambience Gurugram on January 19, 2022. Announcing the second edition of India's 30 best bars, Mr Vikram Achanta, Founder and CEO Tulleeho says,"The past two years have been extremely hard for everyone, and the bar industry was no exception. It saw its share of business devastation with many bars shutting shop for good, a flurry of job cuts and staggering losses. It was certainly a grim phase for the businesses to navigate ,yet most sailed through despite the hard times, which is worth every bit of appreciation.30 Best Bars India 2021will be a celebration of the bar industry's resilience and its promising future." Award Categories & Voting Process: The first stage of thepoll over the last few months led to the creation of a Long List of over 500 bars spread over more than a dozen cities in the country, based on the recommendations of 11 jury chairs and 70 bar enthusiasts & experts from across the country. The Long List is currently being pruned to a Short List of 100 bars based on three criteria, vote each of the bars got in the Long List jury poll, the size of the bar industry in the individual cities, and geographical representation. In the second stage, a jury of more than 200 bar enthusiasts, industry experts, connoisseurs and writers will vote for the 30 Best Bars in the country from the 100 bars ShortList, as also the best in the following categories, Best Hotel Bar Best Independent Bar Best Microbrewery Best Cocktail Menu Best Bar Design, Best Restaurant Bar which will recognize the best of bars in restaurants which are otherwise known for their dining experience. Besides the awards listed above, five more important awards will be presented at the ceremony. People's Choice Award for the Best Bar Best Microbrewery based on a national online poll Best Vintage Bar will recognize a bart hat has been at the forefront of service and quality for more than 30 years and selected by MW & Tulleeho teams with inputs from industry experts. A second nominated award will be the Industry Legend Award, which recognizes the lasting contribution of an industry veteran. A one-off special award for 2021,Best Pandemic Response, will honour a bar that "turned defeat into victory" by reinventing itself during the pandemic through innovative new lines of business, which not only helped them survive the bad times but also saved jobs and continues to be an essential revenue stream Cocktail Carnival: In the run-up to the 30 Best Bars India 2021 awards, 30 Best Bars in association with our sponsor partners will host a series of Masterclasses for the bartending community, Cocktail Workshops for consumers and a vibrant, week-long celebration of the best of the bar scene across 6 to 7 cities in India. (Excerpt from a release) Top 100 Bar shortlist 2021 
 Estuary is the first of its kind blending water that focuses on letting you taste the drink in its most original form.
What is blending water? A term coined for water which is used to mix with your favourite whisky or malt such that the water maintains the integrity if the original spirit and elevates your drinking experience. Estuary Water - Made in Ahmedabad, India Blending water is toned to remove unwanted salts and minerals that compromise with the flavor of your drink. The unique formulas of blending waters maintain the original balance crafted by the distillers and master blenders. Estuary blending water has been designed to complement the flavor-producing phenolic compounds while also containing the guaiacol dispersion within your glass. The bottle packaging gives a royal feel, and is designed to be eco-friendly. The eco conscious packaging prevents plastic chemicals and unwanted minerals from making their way into this pure water. From ethically sourcing water to reducing waste and creating a sustainable production cycle, Estuary blending water is an environmentally conscious product. Estuary blending water is certified to global safety standards and is tested and approved by FSSAI, GMP, HACCP, and ISO. They have 4 variants and price the following for 750 ml Whisky Water: Rs 375 Single Malt Water: Rs 450 Vodka Water: Rs 350 Coffee Water: Rs 190 (330 ml) (based on a company release) Glenfiddich, the world’s most awarded Single Malt Scotch Whisky brand, has partnered with BlockBar, the premier non-fungible token (NFT) marketplace for luxury wine and spirits products, to launch a series of 15 limited edition liquor NFTs. Each NFT corresponds to a physical, exceptional bottle of a 1973 46 year old Armagnac cask finish Single Malt Scotch Whisky that is sold by Glenfiddich. The tokens are offered exclusively through BlockBar’s innovative NFT platform, which enables Glenfiddich to digitize and sell exclusive spirits products as NFTs directly to consumers, whether for personal consumption, collecting, or investment purposes. Upon purchasing the NFT, the buyer can then become the owner of the real-world physical product represented by the NFT, with the NFT serving as a digital receipt that verifies the buyer’s ownership and the authenticity of the product. The buyer has the choice at any time to resell or transfer the NFT through the BlockBar platform or to redeem it for the physical version. The benefits of purchase doesn’t stop there; BlockBar is also responsible for storing the product and, upon request, delivering it to the buyer.  Glenfiddich, the world’s most awarded Single Malt Scotch Whisky brand,
has partnered with BlockBar, the premier non-fungible token (NFT) marketplace for luxury wine and spirits products, to launch a series of 15 limited edition liquor NFTs. Each NFT corresponds to a physical, exceptional bottle of a 1973 46 year old Armagnac cask finish Single Malt Scotch Whisky that is sold by Glenfiddich. The tokens are offered exclusively through BlockBar’s innovative NFT platform, which enables Glenfiddich to digitize and sell exclusive spirits products as NFTs directly to consumers, whether for personal consumption, collecting, or investment purposes. Upon purchasing the NFT, the buyer can then become the owner of the real-world physical product represented by the NFT, with the NFT serving as a digital receipt that verifies the buyer’s ownership and the authenticity of the product. The buyer has the choice at any time to resell or transfer the NFT through the BlockBar platform or to redeem it for the physical version. The benefits of purchase doesn’t stop there; BlockBar is also responsible for storing the product and, upon request, delivering it to the buyer. GlenFiddich 1973 The dram will come in a 70 cl bottle at 43.9% ABV and presented in a Baccarat Crystal decanter. Nose Sublime, rich and lusciously fruity. Dark fruits, like plums and figs, complemented by sensational sweet syrup notes that reflect the incomparable influence of the long finishing in ex-Armagnac Butts. Taste Very deep and rich with lots of tannin and robust oak notes overlaid with an elegant vanilla sweetness from its years in American oak. (Excerpt from a release) Bangalore, Karnataka, India
Salud Beverages, an Urban Lifestyle brand that was launched in Karnataka earlier this year, raised USD 1.1 million as of March 2021. Salud Beverages, an Urban Lifestyle brand that was launched in Karnataka earlier this year, raised USD 1.1 million as of March 2021. The VC fund, comprising actors and HNIs includes serial entrepreneur and leading Indian actor Rana Daggubati, and former Managing Director of Microsoft India, Srinivas Koppolu, among others backed by Prasad Vanga’s Anthill Ventures. The fund was primarily used to establish a formidable retail presence with flagship brand Salud G&T 2.0, a bottled gin and tonic cocktail, as well as to build a diverse product portfolio. This resulted in G&T 2.0 being available in over 500 retail outlets, with 250,000 bottles sold and a consumer base that is growing every passing day. After successfully launching the brand in Karnataka, bringing out the country's first RTD gin and tonic in a bottle, Salud followed it up by introducing Salud Merch and Salud Sessions. Salud Merch offers an exclusive range of fashion and lifestyle merchandise and accessories. Salud Sessions, the music label, collaborates with leading DJs from around the country creating compilation volumes of electronic beats, accompanied by music videos. Sharing his views on Salud’s journey so far and about the market at large, Ajay Shetty, Founder-Director, Salud Beverages said, "We are a focussed brand striving to put India on the global map, alongside the best countries in the world, with some of the finest spirits including bottled cocktails, craft spirits, non-alcoholic beverages and more. And not to stop there, but continue to innovate with products and experiences that will lead to a loyal consumer base, on the way to our big-picture goal of becoming an aspirational global lifestyle brand." Ready-to-drink (RTD) cocktails are fast becoming the drink of choice – from millennials to connoisseurs alike. Everybody is warming up to the idea of bottled cocktails, and it cuts across demographics, culture and lifestyle. Salud G&T 2.0 is currently available in three refreshing flavours - Original, Cucumber and Lavender, all of which are distilled in Goa. These bottled cocktails are made of English Juniper, botanicals sourced from Europe, and the finest Indian tonic, giving consumers a premium quality experience with affordable pricing. The Indian alcobev ecosystem has become increasingly dynamic in recent times. This is a result not only of many players entering the market but also the appetite of a consistently growing consumer base that has shown great interest in healthier, more responsible and more unique and modern drinking options. Reports indicate that the global size of RTD cocktails market is expected to clock USD 1775.1 million by 2028, and India is ripe with potential, ranking among the top 3 largest alcoholic beverage markets in the world. In the coming days, Salud will expand its footprint into other markets such as Goa and Orissa and additional domestic markets. It will also be adding new flavours to the G&T 2.0 range, as well as expanding with new offerings in both, the alcoholic and non-alcoholic beverage segments. It expects to triple its current sales by the end of FY 2021-22. Entering international markets in the Middle East and Europe is also a part of the long term strategic plan that should materialise by the end of the year. (Excerpt from a release)  New Delhi, Delhi, India
Seagram’s 100 Pipers, the largest selling Scotch whisky in India, continues to achieve bigger milestones and set new benchmarks in the industry. It has proven itself to be a market leader, thought leader, and innovation leader. In the last business cycle, Jul’20 - Jun’21, 100 Pipers has broken not one but two records. 100 Pipers became the first & only Scotch brand in India to cross the 1 Million+ case mark in annual sales, twice - a solid stamp on the consumers’ love for the brand. Adding to this success streak, the brand’s premium variant ‘100 Pipers Blended Scotch, Aged 12 years’ crossed 100,000 Cases in annual sales for the first time ever since its launch in 2012. A notable performance by the aged variant – it is now the largest selling 12-Year-Old Scotch in India, confirming that “Age Matters” to the discerning Indian scotch aficionado. Asserting its dominance in the Scotch whisky market, the brand had recently launched a new variant ‘100 Pipers Blended Malt Scotch, Aged 8 Years’. This is the first & only ‘100% Malt’ Scotch offering in the Standard Scotch category – a game-changing innovation by 100 Pipers. With a global footprint spanning 8 countries across Asia, Europe, Africa, Middle East & South America, 100 Pipers brings a truly international experience to the Indian consumers, with the widest range of unique Scotch variants. It is also the 2nd largest Scotch whisky in Asia. Commenting on the multiple achievements, Kartik Mohindra, Chief Marketing Officer, Pernod Ricard India said, “100 Pipers continues to shape the Indian Scotch segment & set new records. This is driven by its increased popularity among the younger, aspirational consumers who are resonating strongly with the brand’s purpose-led initiatives due to their uniqueness, authenticity & credibility." As the largest whisky market in the world, India’s scotch segment continues to be highly aspirational for whisky consumers. With sales hitting bigger benchmarks across variants and a keen eye on leading innovation, Seagram's 100 Pipers is poised to continue as the dominant force in the market. (Excerpt from a release)  True to its commitment of investing in 'Make in India', French gourmet flavour business, Georges MONIN SAS (MONIN) has announced an investment of INR 200 crores for its first phase of setting up the manufacturing plant in Telangana. MONIN had signed an MoU with the Department of Industries & Commerce, in 2018 Telangana and announced an initial investment of INR 100 crores to set up a manufacturing plant in India. The French business has since opened its wholly owned subsidiary in Hyderabad as MONIN India Pvt. Ltd and has acquired 40 acres of land for its manufacturing site. It has also set up an in-house R&D centre in Hyderabad which is key to understanding the Indian flavour palette and developing new flavours and product categories on top of MONIN’s existing range of popular flavours.
Despite the setback due to the Coronavirus pandemic, the French company has now doubled its investment for the plant, targeting completion by 2023. "With the increased investment of 200 crores, India remains a top-priority market for MONIN," says Olivier Monin, Chairman, Georges MONIN SAS. "We have come a long way since our first tryst with India 23 years ago - from supplying our portfolio through a single distributor, to setting up our subsidiary and R&D centre and now on a steady path towards an entire green-field facility – it has been nothing short of a resilient success story for our family-run business, and we have India to thank for it." Known to derive inspiration from connecting with communities and driving innovation, MONIN has also announced its first state-of-the-art MONIN studio in India, at The Dhan Mill, New Delhi. This unique experience centre, set to open by second half of August, would be vital to engage with the local Horeca professionals and create unique tasting experiences around MONIN products in the country. "MONIN brings more than a century of traditional artisanal beverage know-how to cater to Indian hospitality professionals and consumers," says Germain Araud, Managing Director, MONIN India Pvt. Ltd. MONIN is globally renowned as the brand of choice for hospitality professionals (bartenders and baristas). With over 150 flavours across 150 countries, MONIN has sold over 100 million bottles all over the world. (Excerpt from a release)  Germany’s beer industry, a well-developed market that prides itself on its traditional brewing process, is being threatened by craft beer as consumers are becoming more experimental with products, says GlobalData, a leading data and analytics company.
Holly Inglis, Beverages Analyst at GlobalData comments: “Since 1516, German breweries have maintained focus on the German Purity Law; however, this is set to change with the entrant of the craft beer segment. Although off to a rocky start, which was hindered due to COVID-19 restrictions on the restaurant, bar and hotel trade, producers are beginning to invest in such products.” According to GlobalData, over the last five years (2015-2020) Germany’s beer market has recorded a compound annual growth rate (CAGR) loss of 1.3%, in line with consumers who are both monitoring and reducing their intake of alcoholic beverages. The catastrophic effects of COVID-19 were largely felt across the beer industry, with a reduction in tourism coupled with on-premise closures significantly hindering consumption opportunities. Inglis continues: “The craft market in Germany has been one of slow progress, with national consumers opting for the wide array of classic German beer types, whether pilsner, weizen or bock; the craft market emphasises unique, trendy products that tap into something that has never been done before. Craft beer types have started to gain a stronger presence since 2019, with larger breweries such as Riedenburger and Glaabsbrau innovating in craft production lines, as well as developments from more niche breweries like Brlo.” According to GlobalData’s latest survey, 19%* of consumers in Germany outlined that they sometimes try new or different varieties of alcoholic beverages, refocusing demand for novel products. It must also be outlined that beers with 0.0% ABV content are also on the rise, which presents an opportunity for manufacturers to capitalise on 0.0% ABV craft beer. In the same survey, when asked what would motivate them to try new ingredients and flavors of alcoholic drinks, 30% stated curiosity, while 10% highlighted brand trust and transparency, outlining that not only are German consumers experimental, but they are open to launches from new, or less known manufacturers, highlighting potential growth for new, craft beer producers. Inglis adds: “In the long-term, a clear divide between consumer age groups will be visible in the craft movement, which will likely see the younger age demographics consuming craft beer at festivals, bars and microbreweries, with the older generations remaining true to beers that adopt the German Purity Law. Nonetheless, if local brands are able to combine both traditional production processes with craft beers that adopt novel and innovative flavor and packaging solutions, we may see synergy between the two sub-categories.” (Excerpt from a release by globaldata)  The Undisputed leader in the premium whisky category, Seagram’s Blenders Pride has introduced a limited-edition pack in association with design maestro Manish Malhotra. The limited-edition pack echoes the impeccable craft of the designer and invites the consumers to ‘taste the stardom’ so one can celebrate the rich taste and unmatched craftsmanship of the pack, making a bold style statement that spells out ‘My Craft, My Pride’. The unique collectible reverberates with a contemporary design that is a true representation of the glamourous curations the designer is synonymous with. Inspired by the skillfully crafted smooth blend, the limited-edition pack is adorned with intricate patterns of his creations - with warm metallic accents and tones that build a sense of glamour, celebration, and lifestyle. Manish Malhotra’s time-honed legacy, built over 30 years, is highlighted on the pack, which embodies a seamless blend of fine craftsmanship that reflects his signature style. Blenders Pride is a premium whisky from the house of Seagram, with over 160 years of unmatched craftsmanship & expertise. It is an exquisite blend of fine-aged scotch malts from Dalmunach, Scotland, and Indian grain spirits. With a distinctive nose of malt, fruit, and spice, it’s a fine blend with a delicate aroma. The smooth blend of sweet taste and floral finish highlights the character of this elegant whisky making it a work of fine craftsmanship by our legendary master blenders.
This fine blend has been awarded globally for its supreme quality, bagging the Fifty Best Gold Award, Monde Selection Gold Award & London Spirits Competition award, all in one year (2020), and is winning hearts in India as well as select markets across the globe. Blenders Pride Rare Premium Whisky is available in 7 pack sizes, including 2L, 1L, 750ml, 375ml, 180ml, 90ml, and 60ml in India. (Excerpt from a release) Beam Suntory’s International Blended Whisky Oaksmith® Gold and Oaksmith® International win Gold and Double Gold at SIP Awards and both variants win bronze at the London Spirits Competition for its blends. India’s first International Blended Whisky ‘Oaksmith® Gold’ was recently recognized at two of world’s most prestigious awards in alco-beverages. At the 13th Annual SIP Awards at California, USA, ‘Oaksmith® Gold’ and its blend variant ‘Oaksmith® International’ won Gold and Double Gold - a testament to the Finest Japanese Craftsmanship and world-class quality the blend delivers given its commitment to purity, precision, and finest ingredients. As world’s only internationally recognized spirits competition that uses real consumers as judging panel, both blend variants competed with more than 1,000 brands from 49 countries, judged on the basis of aroma, taste, and finish. Additionally, at the 4th London Spirits Competition - ultimate seal of approval in spirits industry globally, both variants won bronze for quality, value & packaging. Judging panel consisted of spirits industry experts, with commercial buying responsibility, to ensure competition winners were exactly the types of spirits preferred by trade as well as end consumer.  Neeraj Kumar, Managing Director, Beam Suntory India said, “It is a moment of great pride for our whisky brands ‘Oaksmith® Gold’ and ‘Oaksmith® International’ to receive a grand recognition at both SIP Awards and London Spirits Competition. Oaksmith® is a premium Indian whisky crafted by Suntory’s Chief Blender, Shinji Fukuyo, and combines the finest Scotch Malts and smoothest American Bourbons using unmatched Japanese blending techniques, bringing best of East and West. These awards are a true honor and testament to the very reason Oaksmith® was launched in India - to be a brand of choice for all, while continuing to offer a premium experience to our Indian consumers. We are extremely delighted that both blend variants ‘Oaksmith® Gold’ and ‘Oaksmith® International’ performed so well at these global award platforms.”
After a successful launch in India in December 2019, the brand is rapidly expanding its geographies across the country while it continues to receive immense appreciation from consumers. The brand has already sold 100,000 cases in a few months since its launch in India. (Excerpt from a release) Lahti in Finland is the European Green Capital 2021 and a local brew house Ant Brew celebrates the same by creating a beer using food waste, wild herbs and goose droppings to share a message of waste less circular economy. Ant Brew uses left over bread, fruits, berries etc. They also use goose droppings collected from parks to smoke their malt. "This series of beers is our way to create important discussions about food waste, utilization of waste, urban farming, and local and wild food among beer enthusiasts. Working with the Lahti Green Capital has been great. We are constantly developing ways to utilize new ingredients in brewing, and are not afraid to think outside of the box" says Ant Brew’s Kari Puttonen.  The beers showcase how all waste can be utilized. City of Lahti aims to be completely wasteless circular economy city by 2050, and at the moment 99% of the city’s household waste is already repurposed.
First to be released is a wit-style beer brewed with orange peels from a local market’s juice pressing station, and fruit purees that have exceeded their best before-date. (Excerpt from a release) Brand Finance, the world's leading brand valuation co published its annual report 2021 on alcoholic drinks, wines, beers, spirits and some highlights are as below:
The total value of the world’s top 50 most valuable beer brands has declined by 16%, from US$94.9 billion in 2020 to US$80.2 billion in 2021. Most brands in the Brand Finance Beers 50 2021 ranking have been negotiating the effects of social distancing measures brought about by the widespread global lockdowns over the last year, which severely diminished demand for beers and wider alcoholic drinks. Corona has retained the title of the world’s most valuable beer brand, despite recording a 28% drop in brand value to US$5.8 billion. As the bestselling imported drink in the United States, with an additional presence in over 120 countries, the Mexican brand has also recently become one of the fastest growing grocery products in the United Kingdom.  Don Julio is strongest spirits brand Don Julio (down 3% to US$933 million) is the world’s strongest spirits brand with a Brand Strength Index (BSI) score of 88.8 out of 100 and a corresponding AAA brand strength rating. Chinese spirits topped in overall valuations and Jack Daniel's was the top international spirit. Here is the complete list of Spirit brands, known brands on top include Hennessy, Smirnoff, Bacardi, Johnnie Walker etc.  Moët et Chandon fizzes in first place
The total value of the world’s top 10 most valuable champagne and wine brands has declined by 10%, decreasing from US$7.4 billion in 2020 to US$6.7 billion in 2021. This is a natural consequence of the COVID-19 pandemic, where restrictions on socialising and the shutdown of the hospitality sector limited opportunities for wine and champagne brands. Despite recording an 11% drop in brand value to US$1.2 billion, Moët et Chandon has retained the title of the world’s most valuable champagne and wine brand for the 2nd consecutive year. While the brand continues to negotiate the fallout of the COVID-19 pandemic, Moët et Chandon remains one of the most renowned and prestigious luxury items in the world, aided by its numerous celebrity partnerships and association with high calibre events such as the Golden Globes and Royal Ascot. Dom Pérignon is the only brand in the Brand Finance Champagne & Wine 10 2021 ranking to record a growth in brand value this year, following a 2% increase to US$820 million. Owned by the champagne house of Moët et Chandon, the prestigious vintage champagne has remained in the public eye over the last year, most recently through a campaign with Lady Gaga and Nicola Formichetti, where proceeds from sales of the limited-edition Dom Pérignon Rosé 2005 will be donated to charity. Chilean wine brand, Concha y Toro, is a new entrant to the list entering the ranking in 10th position with a brand value of US$293 million. With distribution in 135 countries, Concha y Toro is the largest wine producer and exporter in Latin America. Over the last year, the brand has benefited from a sizeable uptick in sales, particularly in the United Kingdom and Nordic countries. With plans to focus on its premium brands portfolio and further expand its Casillero del Diablo range, Concha y Toro is showing no signs of slowing down in the coming year. (Excerpt from a release)  PC: Sidecar FB The Asia's 50 best bars in a virtual ceremony announced the 50 best bars of Asia 2021 and Sidecar was the only Indian bar to be in the top 50. It not did come in the top 50 again but went up the ranking from 40 to number 16. The rest of the list is as follows
 Glen Scotia 25-Year-Old Single Malt Whisky has been recognised as the ‘Best in Show’ at this year’s San Francisco World Spirits Competition (SFWSC), with judges awarding the Scotch single malt whisky from Campbeltown, one of Scotland’s smallest Scotch Whisky regions, as the overall winner of the competition and therefore The Best Whisky in The World in 2021
Iain McAlister, Master Distiller, Glen Scotia Distillery said: “To receive such outstanding recognition and be awarded as ‘Best in Show’ at this prestigious competition is an honour, and a tremendous boost to the entire team here at Glen Scotia distillery. The Glen Scotia 25-Year-Old (70cl, 48.8% ABV) is a really outstanding whisky and has collected a number of prestigious awards over the years, but this has to be the absolute proudest moment for the distillery to date.” Campbeltown, although Scotland’s smallest whisky producing region today, was in its heyday during the Victorian era known as “The Whisky Capital of the World” and home to more than 30 distilleries. Although now only three remain and Glen Scotia makes their drams in a classic maritime Campbeltown style. (Excerpt from a release) Glen Scotia is a brand from the house of Loch Lomond and represented in the Indian sub-continent by Fermentras India, a company helmed by liquor veteran Rukn Luthra. An elated Rukn said "Glen Scotia unfortunately is currently not available in India; we are in the process of picking an importer for this exquisite brand and for a couple of other Scotch Whisky brands available from the Loch Lomond portfolio."  Mumbai, India
Are you looking for a cheap hotel management course in Mumbai or anywhere in India? Then it time you stop looking for cheap courses! Cheap often comes at the expense of quality and hence you lose on valuable 3 years and money also. So it is better to look for hotel management alternatives than to do a hotel management degree for the sake of it. What should you look for in a hotel management college? - Faculty & Curriculum. Speak to someone experienced and take opinions for the same. - Alumni connect. You can speak to alumni from that institution to get a first hand perspective. - Infrastructure. Does the college have proper labs for practical learning? Some college may be located in large campuses with mediocre facilities, so don't be fooled by the façade. - Location. Better to be close to metro cities for better industry connect unless if these colleges in non-metros are exceptional. Do not consider a college because it is close to you. Try to aim for the best as this will be your foundation, the learnings, the friends that you will make for life and the proud alumni status that you will treasure. What if you cannot afford hotel management fees ? No problem, you can still achieve the same like a hotel management by starting off with a vocational course in kitchen, bakery, bartending etc. Bartending course versus a hotel management degree? Pros: - Broadly one will start at a similar salary like a hotel management graduate - One can start working post HSC or 12th or graduation in any other stream after taking a bartending course - A Bartending course gives one exactly those skills that most hotel management students lack - One can start working and earning early at a young age. - A lot of bartenders with a bartending course background follow the same career as hotel management graduates. Cons: - One will have to complete a bachelor's degree for future growth or getting into certain hotel chains. One can do a degree by distance learning whilst working. - A non hospitality graduate lacks knowledge about food and other departments of the hotel and hence will need more effort to put whilst working. The Happy High Bartending Academy, Mumbai offers a 4 week full time program for 12th pass candidates or graduates with good level of conversational English. The courses are designed by industry professionals for the industry. You can find more about the bartending institute in Ghatkopar, Mumbai here Asia's 50 Best Bars unveiled it list of top bars ranking 51-100 a week ahead of its finale. This list included bars from 12 countries and 22 cities and the only amongst them from India was Hoots' an erstwhile speakeasy located within the Perch wine and coffee bar in New Delhi. The virtual ceremony for the top 50 is slated for 6th May and all eyes certainly would be on Sidecar from New Delhi which emerged victorious at number 40 in 2020 and put India on the cocktail map. Here are the others from the 51-100 list with Japan leading with 14 bars followed by Singapore and Thailand with 6 each.  Hapusa, the world’s First Himalayan Dry Gin, is now in Bengaluru. Launched in 2018, Hapusa is a product of Nao Spirits and Beverages, a spirits company that propelled the Indian gin market into the global gin universe by producing the country’s first craft Gin brands.
Hapusa, distilled with foraged Himalayan Juniper and locally sourced botanicals comes to the garden city after being wildly successful in Goa and Maharashtra. The premium gin has been a great success globally, especially in countries such as the UK, Singapore, Norway, Italy, Germany, Austria, Hungary among others. Hapusa is Sanskrit for juniper. The untamed flavour and aroma of the juniper triumphs in the gin and is further complemented by other indigenous botanicals such as the gondhoraj lime, fresh turmeric, raw mango, ginger, cardamom, almond and coriander seeds. Found near the snow line in the Himalayas, the elusive Juniper Berries provide a beautiful structure to the gin while the turmeric and the delectable raw mango make Hapusa, a unique contemporary gin. It is a sipping Gin that can be enjoyed all by itself straight from the freezer at “mountain temperature” or as part of classics spirit forward cocktails like the Martini or the Negroni. The homegrown spirits company has been spearheading the resurgence of the premium Gin category in India under the aegis of three young individuals - Anand Virmani, Aparajita Ninan and Abhinav Rajput. In the words of Anand Virmani, CEO and Distiller at Nao Spirits & Beverages, “We have long been waiting to introduce Hapusa to the proud Gin-drinking community of Bangalore. It is a city with one of the most vibrant bar scenes in the country and we are looking forward to seeing Hapusa bottles find their place in that landscape.” Nao Spirits aims to create craft spirits from India for India, and the rest of the world. It is the first Indian Company to be a part of the Gin Guild - the official global body of Gin makers. (Excerpt from a release)  Mumbai, India
Grover Zampa Vineyards, India’s most awarded wine producers and pioneers of winemaking, launches the Late Harvest Chenin Blanc to its Art Collection range. Grover Zampa’s Art Collection range reflects the philosophy of winemaking as art and showcases paintings from celebrated Indian artists. There are 7 varietals within this range allowing people to explore distinct styles within one vibrant brand. All crafted, like a piece of art, in the brand’s signature style with imagination, inspiration and dedication. Speaking on the launch, Mr. Vivek Chandramohan, Chief Executive Officer says, “Our brand is contemporary, and we believe in offering distinct choices in our wine range that reflect the winemaker’s signature style and true varietal characteristics along with the Indian terroir. It reflects our philosophy of winemaking as an art and the symbiotic relationship between art and wine. This dessert wine will surely be the delectable end to your meal.” The Art Collection Late Harvest Chenin Blanc is a pale straw yellow wine with sticky tears/legs. The intense fruity and floral aromas of apricots, lychees, dates, and white blossoms adds a nice balanced acidity and is velvety smooth on the palate with a lingering sweet aftertaste. Serve this dessert wine chilled at 5 - 7°C at the end of your scrumptious meal. It can be enjoyed by itself, or can be paired with fruit & nut platters, crème brûlée, cheesecakes, vanilla custards, apple pies & lemon meringue Price Rs 505 - 535 ( 375ml) Mumbai, Pune, New Delhi, Bengaluru (Excerpt from a release) Mumbai, India The Happy High Bartending Academy in Ghatkopar is happy to announce 0% interest EMI's for its bartending courses. The Happy High bar school offers Full time courses and part-time courses for current hotel management students and the EMI option will be applicable for both the courses. " Bartending course is worth the investment as it paves the way to a global career. We see that as lot of bartending aspirants in Mumbai cannot afford the fees in one shot and hence we have come up with a solution for them. We absorb the interest and hence the students get an instalment option without paying heavy interests on loans. " Said Ajit Balgi, the founder of the academy.  The instalments can be as low as Rs 4916 a month and are subject to credit history checks and approvals. Read more about the courses of the bartending institute in the links below
Full time: https://www.thehappyhigh.com/bartending-academy-mumbai.html Part time: https://www.thehappyhigh.com/bartending-course.html  Mumbai, India
The Happy High is happy to announce virtual whisky workshops this festive season starting Rs 3000 + GST per head for a minimum group of 30 people. The workshops will include gyaan sessions on the category replete with degustation of different malts. These workshops can be facilitated in Mumbai, Delhi, Gurgaon, Pune, Bengaluru only. These workshops work well well for employee and client engagement or as a refreshing plug in between long virtual off-site and team meetings. Friday evenings can also be made more memorable with this experience. Kindly write to contact@thehappyhigh.com for more details |
Press Releases on wine, spirits, beer, drinks could be sent on contact@thehappyhigh.com
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