Wine & Spirit Experiential Marketing
Bar takeovers, cocktail training sessions, wine dinners, spirit tastings for brand advocacy with consumers and the hospitality trade
With so many liquor brands in retail or on the bar shelf, it is difficult to reach out to the prospective customer considering the limitations of above the line marketing. Hence experiential marketing is a must-have in your budgets, it can help create a push through the Retail/ Hotel associates or a pull through direct interaction with consumers.
What can we do for you?
What can we do for you?
- Bar takeovers and bartender evenings for spirit brands
- Liquor Brand training and advocacy for travel retail and HORECA key accounts
- Wine and Spirit advocacy through dinners and tasting events for consumers
- We can be the brand ambassadors for your wine, whisky, cognac and beverage brands
- Listing opportunity for Indian brands on our website
Testimonials
Kiran Patil - Director, Reveilo Wine
Happy High, founded by Ajit Balgi, is an extremely self-sufficient platform and is proving to be a one-stop shop for all connected to the beverage ecosystem; be it companies, service providers at restaurants or end consumers. A special complement to the range of programs curated by Ajit ranging from the simple and crisp Wine 101 to the more recent ones covering the spirits segment - all seem crisp and to the point, without it being too overwhelming, serving their purpose from the practical point of view, and not just theoretical jargons. The spectrum has been widened by adding a Bartending Academy to the repertoire as well. Education is the need of the hour today, moreso for the wine industry in India, which is still at its nascent stage in terms of wine consumption. Happy High rightfully seeks to address this need. Happy High also acts a link between the said company and the relevant candidates for their HR requirements, and provides a platform for the same. This actually is a very valuable service, as it provides access to relevant profiles only. So keep up the good work Ajit! Cheers and stay Happy High🥂
Ankit Sheorain - Territory Marketing Manager, Pernod Ricard India, Tamilnadu
"Very knowledgeable and fun sessions."
Happy High, founded by Ajit Balgi, is an extremely self-sufficient platform and is proving to be a one-stop shop for all connected to the beverage ecosystem; be it companies, service providers at restaurants or end consumers. A special complement to the range of programs curated by Ajit ranging from the simple and crisp Wine 101 to the more recent ones covering the spirits segment - all seem crisp and to the point, without it being too overwhelming, serving their purpose from the practical point of view, and not just theoretical jargons. The spectrum has been widened by adding a Bartending Academy to the repertoire as well. Education is the need of the hour today, moreso for the wine industry in India, which is still at its nascent stage in terms of wine consumption. Happy High rightfully seeks to address this need. Happy High also acts a link between the said company and the relevant candidates for their HR requirements, and provides a platform for the same. This actually is a very valuable service, as it provides access to relevant profiles only. So keep up the good work Ajit! Cheers and stay Happy High🥂
Ankit Sheorain - Territory Marketing Manager, Pernod Ricard India, Tamilnadu
"Very knowledgeable and fun sessions."