Mumbai, Maharashtra, India East Side Distillery, Goa-based craft spirit company, announces a prestigious win for its latest venture, Portal Gin. Portal Gin has bagged the prestigious Silver Award at the 2023 Asian Gin Masters held in Hong Kong. This remarkable achievement follows in the footsteps of DOJA Gin, the world's first Indo-Japanese Gin, also crafted by ESD, securing the same accolade at the highly regarded Asian Gin Masters in 2022. Portal is a London Dry Gin, meticulously crafted using an array of botanicals including juniper berries, coriander, lime, orange, angelica root, thyme, liquorice root, black pepper, green cardamom, and ginger root. Each botanical is intricately measured and blended to achieve the perfect symphony of flavours, culminating in a gin that stands unparalleled in terms of both taste and quality. As a result, this gin exudes a harmonious and refreshing profile, possessing a complexity and sophistication that belies its remarkably affordable price point. Reflecting on this win, Victor De Benito, Head Distiller & Global Brand Ambassador, East Side Distillery and Member of the Gin Guild said, "Our journey at East Side Distillery is about more than just creating beverages; it's about creating experiences. Each bottle we produce is a fusion of tradition and innovation, encapsulating the rich tapestry of global influences that inspire our craft. This win reinforces our belief that quality should be accessible to all, and Portal Gin, with its intricate botanical blend, is a testament to that vision.”
( Excerpt from a press release)
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HAMILTON, Bermuda- -Bacardi Limited, the largest privately held international spirits company in the world, announced today the completion of a transaction that makes the family-owned company the sole owner of ILEGAL Mezcal®, a leading super premium artisanal mezcal. The transaction follows a successful relationship in which Bacardi partnered with ILEGAL since 2015. The super premium plus mezcal category is growing at a fast pace and is expected to grow at a CAGR of 16% over the next five years according to IWSR. Between now and 2027, the agave category – which includes both mezcal and tequila – is expected to be the sixth largest category globally, and it recently overtook American Whiskey to become the second largest category (by value) in the U.S. At 86% of global market share, the United States dominates the super premium mezcal category. (Source: 2022 IWSR). “We believe that ILEGAL has the credentials to own and lead the super premium mezcal category at a global level. ILEGAL perfectly complements our portfolio and bringing it into our business sets the brand up for even greater growth as mezcal captivates more and more consumers,” says Barry Kabalkin, Vice Chairman of Bacardi Limited. “Bacardi and ILEGAL have a shared commitment to communities, quality, and environmental sustainability that we will build upon together as we look to invest for the long term. As a family-owned business for seven generations, we are always building for the future to maintain the legacy that is Bacardi,” says Mahesh Madhavan, Bacardi Limited Chief Executive Officer. ILEGAL, recognized globally for its lifestyle branding, also prides itself on being a responsible and sustainable business. They work with fourth-generation maestros mezcaleros in Santiago Matatlán, Oaxaca, Mexico. ILEGAL Mezcal is double distilled in small batches using 100% Espadin agave. ILEGAL Mezcal is 100% natural and uses no artificial colors, yeasts, flavors, or additives. It is certified as artisanal mezcal by the Consejo Regulador del Mezcal (CRM).
John Rexer created ILEGAL in 2006, after years of working with small distillers in Oaxaca to make mezcal for his bar in Guatemala. John’s goal has been to bring the finest artisanal mezcal to a global market. He has worked closely with the distillers in Oaxaca to create sustainable jobs, and to be a positive force in protecting the environment and preserving local culture. John will continue to guide the vision of the brand. “We are excited about the next stage of the journey,” says John Rexer. “Success for ILEGAL goes beyond seeing more of our bottles on shelves; it’s about building our business the right way. We will always be committed to artisanal production, the Oaxacan community, and our core values. Being a part of Bacardi will bring ILEGAL to a larger audience while maintaining our commitment to sustainability and growing the business responsibly.” ILEGAL Mezcal is available in Joven, a full-bodied agave flavor with a light smoke; Reposado, aged six months in medium-charred American oak; and Añejo, aged to taste for 13 months using a combination of new and used American oak, medium char barrels. (Excerpt from a release) Premium alcohol brands have continued to grow and sell in the face of the global cost of living crisis, reveals a Euromonitor International expert. Spiros Malandrakis, Head of Alcoholic Drinks at leading market research firm Euromonitor International, said that from champagne to ultra-premium English gin and from Tequila to prestige Dark Rum all the way to non-alcoholic spirits and aperitivo-embracing bitters, premiumization remains firmly in the spotlight. “This is premiumisation against all the odds. Aspirational momentum is overcoming the cost of living crisis. In fact, iconic segments that are now intricately associated with aspirational consumption and increasingly higher end offerings are among the top sales performers,” said Spiros.
The purchase of premium wines, spirits and non-alcoholic alternatives by consumers during the steepest inflationary spirals in modern history reflects the diverse range of consumer behaviours and motivations that exist within a population. For many consumers indulging in premium products is seen as a way to enjoy occasional luxuries or as a form of escapism. The consumption of premium wines and spirits can also be viewed as a status symbol or a reflection of personal taste and sophistication. Some consumers are willing to allocate a portion of their income to maintain their desired lifestyle, impress others and demonstrate their social standing or expertise in the field of wines and spirits. Spiros said: “The inexorable march towards ever more premium offerings has been a key theme and driver for the alcohol industry for decades and there is no category that remains impervious to the trend’s relevance and long-term appeal. As one of the steepest inflationary spirals in modern history places extraordinary pressure on drinkers’ discretionary incomes, the premiumization mantra is being put to the test and the results are proof of how solidly embedded it has now become. Contrary to expectations and parallels to previous recessionary cycles, there are no significant signs of sustained or heavy trading down - at least not just yet!” (Excerpt from a release) A new Gin brand from Goa flavoured with juniper berries, cardamom, coriander, oranges, pepper, and cucumber is now on shelves. SOCI is from the House of Good Barrel Distillery Pvt Ltd., a craft liquor platform in collaboration with Living Liquidz and is founded by Mokksh Sani & Lalit Kalani. Talking about the originality behind the name ‘SOCI,’ Lalit Kalani elaborated, “SOCI is all about shedding inhibitions and hence the Garden of SOCI and the serpent symbolise this. We are going for the animalistic vibe and drinks that make you feel alive. The jungle seems to come to life, creatures awakening from their mid-day slumbers, birds beginning to chirp incessantly, all making a move toward the watering hole for a much-needed drink. Shoulders rub, conversations unfold, and most importantly, curious discoveries make their way into the light - the true faces behind the masks are revealed. With that said, SOCI is inspired by the spirit of society, one that seeks and thrives on secrets and curiosity.”
Shedding a light on the inspiration behind creating SOCI Gin, Mokksh Sani said, “Gin, as a category, has been enjoying a steady increase in consumption over the past few years, and young Indian consumers are swaying towards gin because of its versatility. Consumers nowadays are open to experimenting and are constantly looking out for something new and are drawn towards artisanal & craft beverages. With SOCI, we want to offer younger drinkers a great quality liquid that is trendy, non-complicated, and easy to drink. A gin that helps drinkers be themselves - let go of their inhibitions and reveal their true identity to the world.” (excerpt from a release) ![]() OSTUNI, BR, Italy Altamura Distilleries, a producer of premium spirits made from the unique wheat of Altamura, Italy will introduce its spirits into the Indian market beginning in January 2023 through a partnership with SS Impex, a New Delhi-based spirits importer and distributor. "We believe the quality and unique smoothness of Altamura vodka will be very well received throughout the Indian market," said Sharat Agarwal, partner at S.S. Impex, "While our initial distribution will be in the northern Indian states, we intend on quickly expanding to the rest of the nation." "We view India as one of the most important markets in the world for our brand," stated Frank Grillo, managing director of Altamura Distilleries. "India is the third largest spirits market in the world, with rapidly emerging mixology scene and a strong affinity for Italy and Italian products." "The Indian market is moving swiftly to appreciate premium liquors and consumers here are seeking a more diverse mixology experience," said Gopal Joshi, Altamura's Market Director for India, "Vodka sales are at the forefront of these trends with sales increasing nearly 30% especially in the premium segment. This is exactly where our vodka is positioned." "We will be bringing Mixology Master Classes led by some of the most renowned Italian bartenders to India," Grillo commented. "And we look forward to jointly sponsoring some of India's best mixologists to visit Italy and conduct guest shifts at some of the most famed Italian venues." The Altamura Vodka will be available in the Uttar Pradesh & Uttarakhand regions beginning in January 2023. In addition, Altamura and SS Impex plan to introduce Altamura's London Dry Gin into the Indian marketplace in early 2023. Based in Ostuni BR, Italy, Altamura Distilleries is what can happen when three Americans decide to act on their lifelong dream of moving to Italy. Our love of warm weather, beaches, and life led us to Puglia, a special region in the south of Italy. Our love of food led us to discover Pane di Altamura, a traditional bread from the Puglia region. And our love of all things distilled led us to realize that an amazing loaf of bread is just an amazing bottle of vodka, gin, or whiskey waiting to happen. We believe that our origin is in Puglia and we are there to live our dream. For more information visit https://www.altamuradistilleries.com/en/ (excerpt from a release) Gordon & MacPhail is unveiling a collection of exceptionally rare whiskies from closed distilleries across Scotland – a new annual series of single cask releases from its revered liquid library. The ‘Recollection Series’ features a trove of whiskies from distilleries lost to the mists of time, giving enthusiasts and collectors a unique opportunity to enjoy forgotten masterpieces. From the Private Collection range, personally selected by members of Gordon & MacPhail’s owning family, come a 1982 from St. Magdalene Distillery (Linlithgow), a 1982 from Glen Mhor Distillery (Inverness), and a 1981 from Lochside Distillery (Montrose). All whiskies are bottled at cask strength and non chill filtered. The whiskies, each matured in Gordon & MacPhail’s own casks, exemplify Gordon & MacPhail’s patient approach to maturation, guided by the principle that ensuring quality is always the key motivating factor. The releases from St Magdalene, Glen Mhor and Lochside distilleries are available worldwide, with other releases in the series available in select international markets. Stuart Urquhart, Operations Director at Gordon & MacPhail said: “We’re excited to release a series that revives and celebrates the spirit and character of these closed distilleries from across Scotland. Each remarkable expression is vanishingly rare and captures an unrepeatable moment in Scotland’s rich liquid heritage. Having carefully assessed the progress of each spirit down the decades, we feel now is finally the right moment to reveal these landmark single malts. We hope the annual series will excite single malt enthusiasts keen to try something different, and irreplaceable.” Gordon & MacPhail Private Collection 1982 from St Magdalene Distillery [RSP £2249.99/ $3499 USD]* The 39-year-old whisky has been matured in casks #2094 – a refill American hogshead – and will be available worldwide.
Gordon & MacPhail Private Collection 1982 from Glen Mhor Distillery [RSP £2249.99/ $3499 USD]* The 40-year-old Glen Mhor whisky has been matured in a refill Sherry hogshead and will be available worldwide.
Gordon & MacPhail Private Collection 1981 from Lochside Distillery [RSP £3199.99/ $4999 USD]* The 40-year-old whisky has been matured in a refill Sherry hogshead and will be available across worldwide markets.
*Prices in international markets may vary due to local taxes and import duties. (Excerpt from a release) Salud Beverages made its mark on the world's stage with all 3 of its entries into the prestigious London Spirits Competition coming away with medals. Salud G&T 2.0 Lavender won Gold, while Salud G&T 2.0 Cucumber and Salud Sonic walked away with Silver.
"This is a real honour, and validates our belief that we have had from the start that our offerings are world-class", said Founder Ajay Shetty. What makes the London Spirits Competition stand apart from other competitions is it awards spirits for their overall appeal to the drinking audience. Where other competitions focused solely on technical competence and distilling prowess, the London Spirits Competitions goes further to evaluate a spirit for its all-around excellence – in the way it tastes, looks and the value it provides. "The crafting and refining of each Salud gin refresher was done keeping an eclectic modern global palate in mind, while being an ode to the new Indian consumer whose tastes increasingly align with their world counterparts. These awards are a reaffirmation of our efforts to create spirits that uncomplicate the drinking experience and have universal appeal." Adds Master Blender, Sid Kumar. (Excerpt from a release) Salud Beverages has launched a new range of essential bitters to elevate your drink, food and social experiences. Salud has been stirring up the ready-to-drink segment in India by uncomplicating the drinking experience with its Gin Refreshers, and with its latest offering of three new non-alcoholic bitters, the brand is set to shake things up again.
Salud Bitters are made of completely natural ingredients with no artificial flavouring. Bitters are an aromatic, concentrated infusion of botanicals, herbs, fruits, spices, and roots that has become a staple in bars and kitchens across the world for their unique properties and complexity. Some of the world’s most famous and best loved drinks would be incomplete without the layers of flavour and balance achieved only with the use of quality bitters. Salud's bitters add a new dimension to more than just drinks. Salud’s selection of bitters are available in three flavours Tropical Dew Mangoes and Grapefruit from the tropics combine with Mediterranean Rosemary to create a vibrant fruit and herb infusion Summer Dust The coolness of pear with the tartness of pineapple creates a burst of summery flavour that lingers on the palate. Citrus Twist Orange, tangerine and lemon pack a citrus punch for a bright pop of flavour that's fresh and full of character. Besides its ready-to-drink Gin Refreshers and non-alcoholic Bitters, Salud has also been busy exploring essentials to help you unwind with Salud Sessions, a brand supported collection of chill deep house music produced by the best DJs and artists in the industry and Salud Merchandise, an exclusive line of clothing and accessories developed in appreciation for clean and contemporary wardrobe basics. Price: INR 499 Availability: 15th April onwards in select outlets and online stores. (Excerpt from a release) Blended Scotch whisky, Chivas, has unveiled a fresh new look for its flagship blend - the biggest redesign in Chivas’ 112-year history. Chivas 12 - one of the world’s biggest-selling Scotch whiskies - has undergone an extensive redesign of its bottle, label, and pack to usher in a striking new look that blends boldness, modernity, and status while still flexing the luxury and distinguished heritage long associated with Chivas.
The redesign sees the iconic Chivas 12 bottle reshaped and elongated to stand taller and prouder while still retaining its recognisable rounded shoulders. A redesigned crest shines a light on the beating heart of Chivas – the ‘luckenbooth’, a symbol embodying the Chivas values of ambition, generosity and unapologetic success. The outer box has undergone a complete renewal with a vibrant burgundy replacing the familiar silver and gold tones as the principal colour scheme. The package retains the intricate detailing and textured finish loved by Chivas fans worldwide. The entire redesign project was conceived with sustainability at its heart as part of company’s target of 100% recyclable, reusable, compostable or bio-based packaging after few years. The new bottle is lighter, saving over 1000 tonnes of glass annually, while the outer packaging is now made from fully recyclable materials. The whisky in each bottle remains the same renowned smooth, rich and generous Chivas 12 blend. The redesign is inspired by the aesthetics of a new, style-conscious generation of Scotch Whisky drinkers who are reforming and re-evaluating what luxury looks like. Commenting on the new look of the iconic Chivas 12, Kartik Mohindra, Chief Marketing Officer, Pernod Ricard India, said, “This is a colossal change for the brand, that seeks to introduce the new generation of Chivas drinkers to vibrant choices. The new design adds Boldness, Modernity and a bit of flash to the Iconic and Timeless heritage of Chivas. Through the redesign, we aim to build a stronger connect with our millennial consumer, who is unapologetic about their success and choices in life. Sustainability has been at the helm of reconceptualising Chivas 12 for a new conscious generation. The redesign also brings the brand’s commitment to sustainability to the forefront.” ( Excerpt from a release) Bengaluru, India
Salud Beverages, the makers of Ready to Drink brand G&T 2.0 is is now launching 3 more pour and enjoy variants; a Watermelon & Mint G&T 2.0, Salud Strong, and Salud Sonic. They are price at Rs 130 for 275 ml WATERMELON & MINT G&T 2.0 The oh-so-cooling vitality of watermelon and the zesty thrill of mint meet for an experience like a summer holiday in a bottle. STRONG (8% alcohol) Classic English Juniper-crafted gin gets an update with an effervescent aerated twist and a stronger kick. SONIC SOda and toNIC – a classic Japanese mix – with an Indian twist highlights this low-sugar gin refresher with just 99 calories. For more details , go to https://www.salud.co.in/ For a second time this year, Campbeltown-based Glen Scotia has been recognised for its whisky-making abilities after scooping yet another prestigious award. The distiller has been named the Scottish Whisky Distillery of the Year at the Scottish
Whisky Awards, an accolade it receives just seven months after being crowned as the ‘Best in Show’ and thus Best Whisky In The World 2021 at this year’s San Francisco World Spirits Competition (SFWSC) for its Glen Scotia 25-Year-Old expression. It is the first time that one distillery has won both awards in the same year, demonstrating the increasing stature and visibility of the Campbeltown whisky producer. Glen Scotia hails from Scotland’s smallest whisky-producing region. Once known as the “Victorian Whisky Capital of the World,” in its heyday, the small coastal town was home to over 30 distilleries. Today, Glen Scotia is one of just three surviving distilleries but through a programme of continued investment and local effort, Glen Scotia is growing its presence in the UK and international markets, allowing the potential of Campbeltown to once again be realised. Iain McAlister, Master Distiller and distillery manager at Glen Scotia, said: “For a long time Campbeltown was the forgotten whisky region, however, in recent years there has been a real resurgence in interest in the type of whisky we produce here. From the Victorian era until the present day, whisky has always been at the heart of this community. The techniques and craftsmanship that make our whisky so unique have been passed through generations, and I am thankful that we have managed to revive the whisky- making heritage of Campbeltown long after many of its distilleries fell away." Excerpt from a release ( Glen Scotia is represented in the sub-continent by Fermentras India) Glenfiddich, the world’s most awarded Single Malt Scotch Whisky brand, has partnered with BlockBar, the premier non-fungible token (NFT) marketplace for luxury wine and spirits products, to launch a series of 15 limited edition liquor NFTs. Each NFT corresponds to a physical, exceptional bottle of a 1973 46 year old Armagnac cask finish Single Malt Scotch Whisky that is sold by Glenfiddich. The tokens are offered exclusively through BlockBar’s innovative NFT platform, which enables Glenfiddich to digitize and sell exclusive spirits products as NFTs directly to consumers, whether for personal consumption, collecting, or investment purposes. Upon purchasing the NFT, the buyer can then become the owner of the real-world physical product represented by the NFT, with the NFT serving as a digital receipt that verifies the buyer’s ownership and the authenticity of the product. The buyer has the choice at any time to resell or transfer the NFT through the BlockBar platform or to redeem it for the physical version. The benefits of purchase doesn’t stop there; BlockBar is also responsible for storing the product and, upon request, delivering it to the buyer. Glenfiddich, the world’s most awarded Single Malt Scotch Whisky brand,
has partnered with BlockBar, the premier non-fungible token (NFT) marketplace for luxury wine and spirits products, to launch a series of 15 limited edition liquor NFTs. Each NFT corresponds to a physical, exceptional bottle of a 1973 46 year old Armagnac cask finish Single Malt Scotch Whisky that is sold by Glenfiddich. The tokens are offered exclusively through BlockBar’s innovative NFT platform, which enables Glenfiddich to digitize and sell exclusive spirits products as NFTs directly to consumers, whether for personal consumption, collecting, or investment purposes. Upon purchasing the NFT, the buyer can then become the owner of the real-world physical product represented by the NFT, with the NFT serving as a digital receipt that verifies the buyer’s ownership and the authenticity of the product. The buyer has the choice at any time to resell or transfer the NFT through the BlockBar platform or to redeem it for the physical version. The benefits of purchase doesn’t stop there; BlockBar is also responsible for storing the product and, upon request, delivering it to the buyer. GlenFiddich 1973 The dram will come in a 70 cl bottle at 43.9% ABV and presented in a Baccarat Crystal decanter. Nose Sublime, rich and lusciously fruity. Dark fruits, like plums and figs, complemented by sensational sweet syrup notes that reflect the incomparable influence of the long finishing in ex-Armagnac Butts. Taste Very deep and rich with lots of tannin and robust oak notes overlaid with an elegant vanilla sweetness from its years in American oak. (Excerpt from a release) Bangalore, Karnataka, India
Salud Beverages, an Urban Lifestyle brand that was launched in Karnataka earlier this year, raised USD 1.1 million as of March 2021. Salud Beverages, an Urban Lifestyle brand that was launched in Karnataka earlier this year, raised USD 1.1 million as of March 2021. The VC fund, comprising actors and HNIs includes serial entrepreneur and leading Indian actor Rana Daggubati, and former Managing Director of Microsoft India, Srinivas Koppolu, among others backed by Prasad Vanga’s Anthill Ventures. The fund was primarily used to establish a formidable retail presence with flagship brand Salud G&T 2.0, a bottled gin and tonic cocktail, as well as to build a diverse product portfolio. This resulted in G&T 2.0 being available in over 500 retail outlets, with 250,000 bottles sold and a consumer base that is growing every passing day. After successfully launching the brand in Karnataka, bringing out the country's first RTD gin and tonic in a bottle, Salud followed it up by introducing Salud Merch and Salud Sessions. Salud Merch offers an exclusive range of fashion and lifestyle merchandise and accessories. Salud Sessions, the music label, collaborates with leading DJs from around the country creating compilation volumes of electronic beats, accompanied by music videos. Sharing his views on Salud’s journey so far and about the market at large, Ajay Shetty, Founder-Director, Salud Beverages said, "We are a focussed brand striving to put India on the global map, alongside the best countries in the world, with some of the finest spirits including bottled cocktails, craft spirits, non-alcoholic beverages and more. And not to stop there, but continue to innovate with products and experiences that will lead to a loyal consumer base, on the way to our big-picture goal of becoming an aspirational global lifestyle brand." Ready-to-drink (RTD) cocktails are fast becoming the drink of choice – from millennials to connoisseurs alike. Everybody is warming up to the idea of bottled cocktails, and it cuts across demographics, culture and lifestyle. Salud G&T 2.0 is currently available in three refreshing flavours - Original, Cucumber and Lavender, all of which are distilled in Goa. These bottled cocktails are made of English Juniper, botanicals sourced from Europe, and the finest Indian tonic, giving consumers a premium quality experience with affordable pricing. The Indian alcobev ecosystem has become increasingly dynamic in recent times. This is a result not only of many players entering the market but also the appetite of a consistently growing consumer base that has shown great interest in healthier, more responsible and more unique and modern drinking options. Reports indicate that the global size of RTD cocktails market is expected to clock USD 1775.1 million by 2028, and India is ripe with potential, ranking among the top 3 largest alcoholic beverage markets in the world. In the coming days, Salud will expand its footprint into other markets such as Goa and Orissa and additional domestic markets. It will also be adding new flavours to the G&T 2.0 range, as well as expanding with new offerings in both, the alcoholic and non-alcoholic beverage segments. It expects to triple its current sales by the end of FY 2021-22. Entering international markets in the Middle East and Europe is also a part of the long term strategic plan that should materialise by the end of the year. (Excerpt from a release) New Delhi, Delhi, India
Seagram’s 100 Pipers, the largest selling Scotch whisky in India, continues to achieve bigger milestones and set new benchmarks in the industry. It has proven itself to be a market leader, thought leader, and innovation leader. In the last business cycle, Jul’20 - Jun’21, 100 Pipers has broken not one but two records. 100 Pipers became the first & only Scotch brand in India to cross the 1 Million+ case mark in annual sales, twice - a solid stamp on the consumers’ love for the brand. Adding to this success streak, the brand’s premium variant ‘100 Pipers Blended Scotch, Aged 12 years’ crossed 100,000 Cases in annual sales for the first time ever since its launch in 2012. A notable performance by the aged variant – it is now the largest selling 12-Year-Old Scotch in India, confirming that “Age Matters” to the discerning Indian scotch aficionado. Asserting its dominance in the Scotch whisky market, the brand had recently launched a new variant ‘100 Pipers Blended Malt Scotch, Aged 8 Years’. This is the first & only ‘100% Malt’ Scotch offering in the Standard Scotch category – a game-changing innovation by 100 Pipers. With a global footprint spanning 8 countries across Asia, Europe, Africa, Middle East & South America, 100 Pipers brings a truly international experience to the Indian consumers, with the widest range of unique Scotch variants. It is also the 2nd largest Scotch whisky in Asia. Commenting on the multiple achievements, Kartik Mohindra, Chief Marketing Officer, Pernod Ricard India said, “100 Pipers continues to shape the Indian Scotch segment & set new records. This is driven by its increased popularity among the younger, aspirational consumers who are resonating strongly with the brand’s purpose-led initiatives due to their uniqueness, authenticity & credibility." As the largest whisky market in the world, India’s scotch segment continues to be highly aspirational for whisky consumers. With sales hitting bigger benchmarks across variants and a keen eye on leading innovation, Seagram's 100 Pipers is poised to continue as the dominant force in the market. (Excerpt from a release) ![]() The Undisputed leader in the premium whisky category, Seagram’s Blenders Pride has introduced a limited-edition pack in association with design maestro Manish Malhotra. The limited-edition pack echoes the impeccable craft of the designer and invites the consumers to ‘taste the stardom’ so one can celebrate the rich taste and unmatched craftsmanship of the pack, making a bold style statement that spells out ‘My Craft, My Pride’. The unique collectible reverberates with a contemporary design that is a true representation of the glamourous curations the designer is synonymous with. Inspired by the skillfully crafted smooth blend, the limited-edition pack is adorned with intricate patterns of his creations - with warm metallic accents and tones that build a sense of glamour, celebration, and lifestyle. Manish Malhotra’s time-honed legacy, built over 30 years, is highlighted on the pack, which embodies a seamless blend of fine craftsmanship that reflects his signature style. Blenders Pride is a premium whisky from the house of Seagram, with over 160 years of unmatched craftsmanship & expertise. It is an exquisite blend of fine-aged scotch malts from Dalmunach, Scotland, and Indian grain spirits. With a distinctive nose of malt, fruit, and spice, it’s a fine blend with a delicate aroma. The smooth blend of sweet taste and floral finish highlights the character of this elegant whisky making it a work of fine craftsmanship by our legendary master blenders.
This fine blend has been awarded globally for its supreme quality, bagging the Fifty Best Gold Award, Monde Selection Gold Award & London Spirits Competition award, all in one year (2020), and is winning hearts in India as well as select markets across the globe. Blenders Pride Rare Premium Whisky is available in 7 pack sizes, including 2L, 1L, 750ml, 375ml, 180ml, 90ml, and 60ml in India. (Excerpt from a release) Beam Suntory’s International Blended Whisky Oaksmith® Gold and Oaksmith® International win Gold and Double Gold at SIP Awards and both variants win bronze at the London Spirits Competition for its blends. India’s first International Blended Whisky ‘Oaksmith® Gold’ was recently recognized at two of world’s most prestigious awards in alco-beverages. At the 13th Annual SIP Awards at California, USA, ‘Oaksmith® Gold’ and its blend variant ‘Oaksmith® International’ won Gold and Double Gold - a testament to the Finest Japanese Craftsmanship and world-class quality the blend delivers given its commitment to purity, precision, and finest ingredients. As world’s only internationally recognized spirits competition that uses real consumers as judging panel, both blend variants competed with more than 1,000 brands from 49 countries, judged on the basis of aroma, taste, and finish. Additionally, at the 4th London Spirits Competition - ultimate seal of approval in spirits industry globally, both variants won bronze for quality, value & packaging. Judging panel consisted of spirits industry experts, with commercial buying responsibility, to ensure competition winners were exactly the types of spirits preferred by trade as well as end consumer. Neeraj Kumar, Managing Director, Beam Suntory India said, “It is a moment of great pride for our whisky brands ‘Oaksmith® Gold’ and ‘Oaksmith® International’ to receive a grand recognition at both SIP Awards and London Spirits Competition. Oaksmith® is a premium Indian whisky crafted by Suntory’s Chief Blender, Shinji Fukuyo, and combines the finest Scotch Malts and smoothest American Bourbons using unmatched Japanese blending techniques, bringing best of East and West. These awards are a true honor and testament to the very reason Oaksmith® was launched in India - to be a brand of choice for all, while continuing to offer a premium experience to our Indian consumers. We are extremely delighted that both blend variants ‘Oaksmith® Gold’ and ‘Oaksmith® International’ performed so well at these global award platforms.”
After a successful launch in India in December 2019, the brand is rapidly expanding its geographies across the country while it continues to receive immense appreciation from consumers. The brand has already sold 100,000 cases in a few months since its launch in India. (Excerpt from a release) Glen Scotia 25-Year-Old Single Malt Whisky has been recognised as the ‘Best in Show’ at this year’s San Francisco World Spirits Competition (SFWSC), with judges awarding the Scotch single malt whisky from Campbeltown, one of Scotland’s smallest Scotch Whisky regions, as the overall winner of the competition and therefore The Best Whisky in The World in 2021
Iain McAlister, Master Distiller, Glen Scotia Distillery said: “To receive such outstanding recognition and be awarded as ‘Best in Show’ at this prestigious competition is an honour, and a tremendous boost to the entire team here at Glen Scotia distillery. The Glen Scotia 25-Year-Old (70cl, 48.8% ABV) is a really outstanding whisky and has collected a number of prestigious awards over the years, but this has to be the absolute proudest moment for the distillery to date.” Campbeltown, although Scotland’s smallest whisky producing region today, was in its heyday during the Victorian era known as “The Whisky Capital of the World” and home to more than 30 distilleries. Although now only three remain and Glen Scotia makes their drams in a classic maritime Campbeltown style. (Excerpt from a release) Glen Scotia is a brand from the house of Loch Lomond and represented in the Indian sub-continent by Fermentras India, a company helmed by liquor veteran Rukn Luthra. An elated Rukn said "Glen Scotia unfortunately is currently not available in India; we are in the process of picking an importer for this exquisite brand and for a couple of other Scotch Whisky brands available from the Loch Lomond portfolio." Asia's 50 Best Bars unveiled it list of top bars ranking 51-100 a week ahead of its finale. This list included bars from 12 countries and 22 cities and the only amongst them from India was Hoots' an erstwhile speakeasy located within the Perch wine and coffee bar in New Delhi.
The virtual ceremony for the top 50 is slated for 6th May and all eyes certainly would be on Sidecar from New Delhi which emerged victorious at number 40 in 2020 and put India on the cocktail map. Here are the others from the 51-100 list with Japan leading with 14 bars followed by Singapore and Thailand with 6 each. ![]() Mumbai, India The Happy High, one of the leading wine & spirit education co now has a category called shopping where we have hand picked recommendations from Amazon for your home bar namely; glassware, bar accessories, wine accessories, cocktail and wine books and also added some interesting syrups and mixers. An average consumer in India is surely in for a confusing ride when s/he browses an online store showing hundreds of pages for a certain product,at The Happy High they are attempting to bring in convenience with a shortlist basis their experience and a little bit of research. They have mostly listed value for money or budget recommendations which work beautifully but in certain categories like glassware, they have showcased luxury wine decanters, high end whisky decanters, crystal wine glasses etc too. The list is concise and to the point. " We have created this barware, glassware and wine accessory section to make home bar shopping easy for our consumers who want to pick bartender certified or recommended equipment and tools. The whole idea is to empower consumers and make them a cocktail party or a wine evening ready host." says Ajit Balgi, Chief at The Happy High. They plan to keep editing the list on an ongoing basis by taking customer feedback, suggestions and requests. Home Bar Shopping now looks easy! You can see them in the links below: Glassware for the home bar - Luxury Crystal lead free wine glasses - Cocktail glasses - Value for money, premium wine glasses - Wine and whisky Decanters - Whisky, cognac,liqueur glasses Bar accessories for the home bar -Cocktail shaker, Boston, Japanese - Bar Spoons, Jiggers, Muddler -Cocktail Strainer - Pourer 30 ml -Steel reusable straws Wine accessories for the home bar - Vacuum wine pumps - Wine openers - Electric wine openers - Coravin for wine preservation - Wine pourers & aerators Syrups and Mixers for the home bar - Cocktail Syrups, flavoured, maple etc - Tonic Waters, Ginger Beer - Nolo Beers, wheat and lager - No alcohol wines Cocktail and wine books for consumers Mumbai, India
The Happy High is proud to announce another service, Cognac tastings for the Indian market. They Cognac masterclasses will cover nuggets from the history of Cognac, the making of Cognac and of course will end with tasting of different Cognacs and the nuances. The Cognac tastings will be conducted by Ajit Balgi a BNIC Cognac educator who is one of the 90 in the world certified by the Cognac association to speak on Cognac. 'Cognac for now is very popular in the southern states of India but has potential across the country because of the fruit and sweeter notes the world's best known brandy has to exude." said Ajit Balgi, a BNIC Cognac educator. The workshops will work best in luxury events and HNI engagement activities by luxury real estate cos, entrepreneurial associations like Young President's association (YPO) , Entrepreneurial Organizations (EO), wealth management cos and more. ![]() Mumbai, India A spirited soiree at The Leela Mumbai saw the launch of two iconic brands from the same distillery tucked away in the islands of Scotland. The single malt Bruichladdich Classic; an unpeated outlier from the land and the Botanist a dry gin flavoured with 22 botanicals were launched by famed Mixologist Yangdup Lama in the presence of whisky lovers and specialists from the beverages industry. Bruichladdich the outlier also shows its wild side with the Octomore ,a 160 ppm peat monster but is yet to launch in the country. The non-chill filtered malt was best enjoyed with a few drops of water and went well with the range of appetizers showcased by the hotel. The evening started with G&T's and sushis and ended with old-fashioned, drams of the laddie and chocolates. The Bruichladdich and the Botanist are imported and distributed by Sula Selections the import arm of Sula are now available in Maharashtra ![]() Having successfully ventured into premium grape brandies with JANUS and J in 2016 Sula Vineyards takes a step further into the world of spirits as they launch their first whisky – Eclipse. Cognac cask aged Eclipse embodies the exceptional French spirit making heritage and the expertise of Sula in selecting the best Indian grapes. Premium quality peated Scotch and then of course premium grains goes in to the produce of this all new whisky too. Eclipse from the House of Sula, is made with a touch of grape spirit which is double distilled using a traditional French distillation process. The liquor is aged in ‘Limousine Oak Cask’ under the supervision of Sula’s Master Blender Yogesh Mathur. The result is a whisky of exceptional smoothness with character of dried fruit, spices and vanilla. Yogesh Mathur, Master Blender, Artisan Spirits Pvt. Ltd said, "It has been a meticulous task but was worth all the efforts! Our blending team has worked together to create a blend which gives a sweetness and ease on the palate accompanied by a fruity and smoky smooth finish that is traditional yet modern at the same time” Eclips is priced at INR 1395 in Andhra Pradesh and Telangana, INR 1250 in Delhi and INR 790 in Pondicherry. In Goa, Daman and Silvassa, Eclipse retails at INR 750 and is available across leading outlets. (Excerpt from a press release) ![]() Mumbai, India Aspri Spirits has launched Patrón XO Cafe Incendio an intense, fiery hot chile chocolate liqueur handcrafted with the same attention to quality as ultra-premium Patrón tequilas and Patrón XO Cafe coffee liqueurs. Patrón XO Cafe Incendio combines the spicy, distinctive flavor of Mexican arbol chile with the rich, decadent essence of Criollo chocolate, brought together with the crisp, smooth taste of Patrón Silver tequila. It is best served either chilled over ice, or used to add a spicy kick to your cocktails. It is available in 750ml size and packaged in the eye-catching handmade Patrón XO Cafe glass bottle, a frosted version of the iconic cork-closed Patrón tequila bottle. The red, yellow and black label features imagery evocative of smoke and fire. Price: Mumbai : INR – Rs 7495 ( Excerpt from a press release) ![]() Janus by Sula Vineyards created waves when it was launched last year, it was India’s first premier 100% grape brandy and this year it brings accolades to the country by winning a bronze medal in the tasting category at the International spirits Challenge. ISC is the most authoritative, respected and influential spirits competition in the world. In the blind tasting JANUS took home a bronze from an impressive line-up of spirits. “We are thrilled to receive this prestigious recognition,” said Rajeev Samant, CEO, Sula Vineyards “This acknowledgement further validates JANUS’ groundbreaking project to create India’s first 100% premium grape brandy. Winners are determined in part by experts in the industry. We are pleased that they have recognized our efforts to lead the industry in terms of innovation and quality.” Janus derives its name from the ancient Roman deity with two faces, JANUS embodies the exceptional French Cognac making heritage and the expertise of Sula in selecting the best Indian grapes. JANUS is made from carefully selected grapes from the best Indian vineyards which are then double distilled in small batches using traditional French alembic pot stills before being aged in oak. It is currently available in 750 ml and 180 ml. A 750 ml in Karnataka is priced at 1900 INR, Andhra Pradesh INR 2390, Telangana INR 2265. In Goa, Pondicherry, Daman and Silvassa JANUS is retailed at INR 1500. Maharashtra where it is produced awaits its share! ![]() Mumbai, India Sula Vineyards, India's #1 premium wine company announced the launch of JANUS – India’s first 100% premium grape brandy. Deriving its name from the ancient Roman deity with two faces, JANUS embodies the exceptional French cognac making heritage and the expertise of Sula in selecting the best Indian grapes. JANUS is made from carefully selected grapes from the best Indian vineyards which are then double distilled in small batches using traditional French alembic pot stills, to produce a liquor of exceptional smoothness and character. JANUS is aged in small French oak barrels under the supervision of French Master Blender Yonael Bernard, imparting a smooth and distinctive taste, exceptional aromas and a complex character of a cognac - style brandy with a long finish. Keeping up with the tradition of French cognac making, the master blender has developed a unique recipe guaranteeing excellence in every drop. Founder - CEO of Sula Vineyards, Rajeev Samant said, “With this launch Sula takes its first step into the world of spirits with a superbly crafted high end offering. We are confident that JANUS will win accolades and significantly raise the bar for brandy making in India. JANUS is India‘s first handcrafted cognac - style brandy for connoisseurs - from the House of Sula”. JANUS comes in premium packaging with a bottle design inspired from the Mid-19th century, a style known as ‘standard fifth’ or ‘lettered brandy’ with embossing. JANUS will be available initially in two SKUs of 750 ml and 180 ml at INR 1500 and INR 395 respectively across all leading outlets in Goa and will launch in other cities soon. (Excerpt from a press release) |
Press Releases on wine, spirits, beer, drinks could be sent on contact@thehappyhigh.com
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