True to its commitment of investing in 'Make in India', French gourmet flavour business, Georges MONIN SAS (MONIN) has announced an investment of INR 200 crores for its first phase of setting up the manufacturing plant in Telangana. MONIN had signed an MoU with the Department of Industries & Commerce, in 2018 Telangana and announced an initial investment of INR 100 crores to set up a manufacturing plant in India. The French business has since opened its wholly owned subsidiary in Hyderabad as MONIN India Pvt. Ltd and has acquired 40 acres of land for its manufacturing site. It has also set up an in-house R&D centre in Hyderabad which is key to understanding the Indian flavour palette and developing new flavours and product categories on top of MONIN’s existing range of popular flavours.
Despite the setback due to the Coronavirus pandemic, the French company has now doubled its investment for the plant, targeting completion by 2023. "With the increased investment of 200 crores, India remains a top-priority market for MONIN," says Olivier Monin, Chairman, Georges MONIN SAS. "We have come a long way since our first tryst with India 23 years ago - from supplying our portfolio through a single distributor, to setting up our subsidiary and R&D centre and now on a steady path towards an entire green-field facility – it has been nothing short of a resilient success story for our family-run business, and we have India to thank for it."
Known to derive inspiration from connecting with communities and driving innovation, MONIN has also announced its first state-of-the-art MONIN studio in India, at The Dhan Mill, New Delhi. This unique experience centre, set to open by second half of August, would be vital to engage with the local Horeca professionals and create unique tasting experiences around MONIN products in the country. "MONIN brings more than a century of traditional artisanal beverage know-how to cater to Indian hospitality professionals and consumers," says Germain Araud, Managing Director, MONIN India Pvt. Ltd. MONIN is globally renowned as the brand of choice for hospitality professionals (bartenders and baristas). With over 150 flavours across 150 countries, MONIN has sold over 100 million bottles all over the world.
(Excerpt from a release)
Germany’s beer industry, a well-developed market that prides itself on its traditional brewing process, is being threatened by craft beer as consumers are becoming more experimental with products, says GlobalData, a leading data and analytics company.
Holly Inglis, Beverages Analyst at GlobalData comments: “Since 1516, German breweries have maintained focus on the German Purity Law; however, this is set to change with the entrant of the craft beer segment. Although off to a rocky start, which was hindered due to COVID-19 restrictions on the restaurant, bar and hotel trade, producers are beginning to invest in such products.”
According to GlobalData, over the last five years (2015-2020) Germany’s beer market has recorded a compound annual growth rate (CAGR) loss of 1.3%, in line with consumers who are both monitoring and reducing their intake of alcoholic beverages. The catastrophic effects of COVID-19 were largely felt across the beer industry, with a reduction in tourism coupled with on-premise closures significantly hindering consumption opportunities.
Inglis continues: “The craft market in Germany has been one of slow progress, with national consumers opting for the wide array of classic German beer types, whether pilsner, weizen or bock; the craft market emphasises unique, trendy products that tap into something that has never been done before. Craft beer types have started to gain a stronger presence since 2019, with larger breweries such as Riedenburger and Glaabsbrau innovating in craft production lines, as well as developments from more niche breweries like Brlo.”
According to GlobalData’s latest survey, 19%* of consumers in Germany outlined that they sometimes try new or different varieties of alcoholic beverages, refocusing demand for novel products. It must also be outlined that beers with 0.0% ABV content are also on the rise, which presents an opportunity for manufacturers to capitalise on 0.0% ABV craft beer.
In the same survey, when asked what would motivate them to try new ingredients and flavors of alcoholic drinks, 30% stated curiosity, while 10% highlighted brand trust and transparency, outlining that not only are German consumers experimental, but they are open to launches from new, or less known manufacturers, highlighting potential growth for new, craft beer producers.
Inglis adds: “In the long-term, a clear divide between consumer age groups will be visible in the craft movement, which will likely see the younger age demographics consuming craft beer at festivals, bars and microbreweries, with the older generations remaining true to beers that adopt the German Purity Law. Nonetheless, if local brands are able to combine both traditional production processes with craft beers that adopt novel and innovative flavor and packaging solutions, we may see synergy between the two sub-categories.”
(Excerpt from a release by globaldata)
The Undisputed leader in the premium whisky category, Seagram’s Blenders Pride has introduced a limited-edition pack in association with design maestro Manish Malhotra. The limited-edition pack echoes the impeccable craft of the designer and invites the consumers to ‘taste the stardom’ so one can celebrate the rich taste and unmatched craftsmanship of the pack, making a bold style statement that spells out ‘My Craft, My Pride’.
The unique collectible reverberates with a contemporary design that is a true representation of the glamourous curations the designer is synonymous with. Inspired by the skillfully crafted smooth blend, the limited-edition pack is adorned with intricate patterns of his creations - with warm metallic accents and tones that build a sense of glamour, celebration, and lifestyle. Manish Malhotra’s time-honed legacy, built over 30 years, is highlighted on the pack, which embodies a seamless blend of fine craftsmanship that reflects his signature style.
Blenders Pride is a premium whisky from the house of Seagram, with over 160 years of unmatched craftsmanship & expertise. It is an exquisite blend of fine-aged scotch malts from Dalmunach, Scotland, and Indian grain spirits. With a distinctive nose of malt, fruit, and spice, it’s a fine blend with a delicate aroma. The smooth blend of sweet taste and floral finish highlights the character of this elegant whisky making it a work of fine craftsmanship by our legendary master blenders.
This fine blend has been awarded globally for its supreme quality, bagging the Fifty Best Gold Award, Monde Selection Gold Award & London Spirits Competition award, all in one year (2020), and is winning hearts in India as well as select markets across the globe. Blenders Pride Rare Premium Whisky is available in 7 pack sizes, including 2L, 1L, 750ml, 375ml, 180ml, 90ml, and 60ml in India.
(Excerpt from a release)
Beam Suntory’s International Blended Whisky Oaksmith® Gold and Oaksmith® International win Gold and Double Gold at SIP Awards and both variants win bronze at the London Spirits Competition for its blends.
India’s first International Blended Whisky ‘Oaksmith® Gold’ was recently recognized at two of world’s most prestigious awards in alco-beverages. At the 13th Annual SIP Awards at California, USA, ‘Oaksmith® Gold’ and its blend variant ‘Oaksmith® International’ won Gold and Double Gold - a testament to the Finest Japanese Craftsmanship and world-class quality the blend delivers given its commitment to purity, precision, and finest ingredients. As world’s only internationally recognized spirits competition that uses real consumers as judging panel, both blend variants competed with more than 1,000 brands from 49 countries, judged on the basis of aroma, taste, and finish.
Additionally, at the 4th London Spirits Competition - ultimate seal of approval in spirits industry globally, both variants won bronze for quality, value & packaging. Judging panel consisted of spirits industry experts, with commercial buying responsibility, to ensure competition winners were exactly the types of spirits preferred by trade as well as end consumer.
Neeraj Kumar, Managing Director, Beam Suntory India said, “It is a moment of great pride for our whisky brands ‘Oaksmith® Gold’ and ‘Oaksmith® International’ to receive a grand recognition at both SIP Awards and London Spirits Competition. Oaksmith® is a premium Indian whisky crafted by Suntory’s Chief Blender, Shinji Fukuyo, and combines the finest Scotch Malts and smoothest American Bourbons using unmatched Japanese blending techniques, bringing best of East and West. These awards are a true honor and testament to the very reason Oaksmith® was launched in India - to be a brand of choice for all, while continuing to offer a premium experience to our Indian consumers. We are extremely delighted that both blend variants ‘Oaksmith® Gold’ and ‘Oaksmith® International’ performed so well at these global award platforms.”
After a successful launch in India in December 2019, the brand is rapidly expanding its geographies across the country while it continues to receive immense appreciation from consumers. The brand has already sold 100,000 cases in a few months since its launch in India.
(Excerpt from a release)
Lahti in Finland is the European Green Capital 2021 and a local brew house Ant Brew celebrates the same by creating a beer using food waste, wild herbs and goose droppings to share a message of waste less circular economy.
Ant Brew uses left over bread, fruits, berries etc. They also use goose droppings collected from parks to smoke their malt. "This series of beers is our way to create important discussions about food waste, utilization of waste, urban farming, and local and wild food among beer enthusiasts. Working with the Lahti Green Capital has been great. We are constantly developing ways to utilize new ingredients in brewing, and are not afraid to think outside of the box" says Ant Brew’s Kari Puttonen.
The beers showcase how all waste can be utilized. City of Lahti aims to be completely wasteless circular economy city by 2050, and at the moment 99% of the city’s household waste is already repurposed.
First to be released is a wit-style beer brewed with orange peels from a local market’s juice pressing station, and fruit purees that have exceeded their best before-date.
(Excerpt from a release)
Brand Finance, the world's leading brand valuation co published its annual report 2021 on alcoholic drinks, wines, beers, spirits and some highlights are as below:
The total value of the world’s top 50 most valuable beer brands has declined by 16%, from US$94.9 billion in 2020 to US$80.2 billion in 2021. Most brands in the Brand Finance Beers 50 2021 ranking have been negotiating the effects of social distancing measures brought about by the widespread global lockdowns over the last year, which severely diminished demand for beers and wider alcoholic drinks.
Corona has retained the title of the world’s most valuable beer brand, despite recording a 28% drop in brand value to US$5.8 billion. As the bestselling imported drink in the United States, with an additional presence in over 120 countries, the Mexican brand has also recently become one of the fastest growing grocery products in the United Kingdom.
Don Julio is strongest spirits brand
Don Julio (down 3% to US$933 million) is the world’s strongest spirits brand with a Brand Strength Index (BSI) score of 88.8 out of 100 and a corresponding AAA brand strength rating. Chinese spirits topped in overall valuations and Jack Daniel's was the top international spirit.
Here is the complete list of Spirit brands, known brands on top include Hennessy, Smirnoff, Bacardi, Johnnie Walker etc.
Moët et Chandon fizzes in first place
The total value of the world’s top 10 most valuable champagne and wine brands has declined by 10%, decreasing from US$7.4 billion in 2020 to US$6.7 billion in 2021. This is a natural consequence of the COVID-19 pandemic, where restrictions on socialising and the shutdown of the hospitality sector limited opportunities for wine and champagne brands.
Despite recording an 11% drop in brand value to US$1.2 billion, Moët et Chandon has retained the title of the world’s most valuable champagne and wine brand for the 2nd consecutive year. While the brand continues to negotiate the fallout of the COVID-19 pandemic, Moët et Chandon remains one of the most renowned and prestigious luxury items in the world, aided by its numerous celebrity partnerships and association with high calibre events such as the Golden Globes and Royal Ascot.
Dom Pérignon is the only brand in the Brand Finance Champagne & Wine 10 2021 ranking to record a growth in brand value this year, following a 2% increase to US$820 million. Owned by the champagne house of Moët et Chandon, the prestigious vintage champagne has remained in the public eye over the last year, most recently through a campaign with Lady Gaga and Nicola Formichetti, where proceeds from sales of the limited-edition Dom Pérignon Rosé 2005 will be donated to charity.
Chilean wine brand, Concha y Toro, is a new entrant to the list entering the ranking in 10th position with a brand value of US$293 million. With distribution in 135 countries, Concha y Toro is the largest wine producer and exporter in Latin America. Over the last year, the brand has benefited from a sizeable uptick in sales, particularly in the United Kingdom and Nordic countries. With plans to focus on its premium brands portfolio and further expand its Casillero del Diablo range, Concha y Toro is showing no signs of slowing down in the coming year.
(Excerpt from a release)
The Asia's 50 best bars in a virtual ceremony announced the 50 best bars of Asia 2021 and Sidecar was the only Indian bar to be in the top 50. It not did come in the top 50 again but went up the ranking from 40 to number 16. The rest of the list is as follows
Glen Scotia 25-Year-Old Single Malt Whisky has been recognised as the ‘Best in Show’ at this year’s San Francisco World Spirits Competition (SFWSC), with judges awarding the Scotch single malt whisky from Campbeltown, one of Scotland’s smallest Scotch Whisky regions, as the overall winner of the competition and therefore The Best Whisky in The World in 2021
Iain McAlister, Master Distiller, Glen Scotia Distillery said: “To receive such outstanding recognition and be awarded as ‘Best in Show’ at this prestigious competition is an honour, and a tremendous boost to the entire team here at Glen Scotia distillery. The Glen Scotia 25-Year-Old (70cl, 48.8% ABV) is a really outstanding whisky and has collected a number of prestigious awards over the years, but this has to be the absolute proudest moment for the distillery to date.”
Campbeltown, although Scotland’s smallest whisky producing region today, was in its heyday during the Victorian era known as “The Whisky Capital of the World” and home to more than 30 distilleries. Although now only three remain and Glen Scotia makes their drams in a classic maritime Campbeltown style. (Excerpt from a release)
Glen Scotia is a brand from the house of Loch Lomond and represented in the Indian sub-continent by Fermentras India, a company helmed by liquor veteran Rukn Luthra. An elated Rukn said "Glen Scotia unfortunately is currently not available in India; we are in the process of picking an importer for this exquisite brand and for a couple of other Scotch Whisky brands available from the Loch Lomond portfolio."
Are you looking for a cheap hotel management course in Mumbai or anywhere in India? Then it time you stop looking for cheap courses! Cheap often comes at the expense of quality and hence you lose on valuable 3 years and money also. So it is better to look for hotel management alternatives than to do a hotel management degree for the sake of it.
What should you look for in a hotel management college?
- Faculty & Curriculum. Speak to someone experienced and take opinions for the same.
- Alumni connect. You can speak to alumni from that institution to get a first hand perspective.
- Infrastructure. Does the college have proper labs for practical learning? Some college may be located in large campuses with mediocre facilities, so don't be fooled by the façade.
- Location. Better to be close to metro cities for better industry connect unless if these colleges in non-metros are exceptional. Do not consider a college because it is close to you.
Try to aim for the best as this will be your foundation, the learnings, the friends that you will make for life and the proud alumni status that you will treasure.
What if you cannot afford hotel management fees ?
No problem, you can still achieve the same like a hotel management by starting off with a vocational course in kitchen, bakery, bartending etc.
Bartending course versus a hotel management degree?
- Broadly one will start at a similar salary like a hotel management graduate
- One can start working post HSC or 12th or graduation in any other stream after taking a bartending course
- A Bartending course gives one exactly those skills that most hotel management students lack
- One can start working and earning early at a young age.
- A lot of bartenders with a bartending course background follow the same career as hotel management graduates.
- One will have to complete a bachelor's degree for future growth or getting into certain hotel chains. One can do a degree by distance learning whilst working.
- A non hospitality graduate lacks knowledge about food and other departments of the hotel and hence will need more effort to put whilst working.
The Happy High Bartending Academy, Mumbai offers a 4 week full time program for 12th pass candidates or graduates with good level of conversational English. The courses are designed by industry professionals for the industry. You can find more about the bartending institute in Ghatkopar, Mumbai here
Asia's 50 Best Bars unveiled it list of top bars ranking 51-100 a week ahead of its finale. This list included bars from 12 countries and 22 cities and the only amongst them from India was Hoots' an erstwhile speakeasy located within the Perch wine and coffee bar in New Delhi.
The virtual ceremony for the top 50 is slated for 6th May and all eyes certainly would be on Sidecar from New Delhi which emerged victorious at number 40 in 2020 and put India on the cocktail map.
Here are the others from the 51-100 list with Japan leading with 14 bars followed by Singapore and Thailand with 6 each.
Hapusa, the world’s First Himalayan Dry Gin, is now in Bengaluru. Launched in 2018, Hapusa is a product of Nao Spirits and Beverages, a spirits company that propelled the Indian gin market into the global gin universe by producing the country’s first craft Gin brands.
Hapusa, distilled with foraged Himalayan Juniper and locally sourced botanicals comes to the garden city after being wildly successful in Goa and Maharashtra. The premium gin has been a great success globally, especially in countries such as the UK, Singapore, Norway, Italy, Germany, Austria, Hungary among others.
Hapusa is Sanskrit for juniper. The untamed flavour and aroma of the juniper triumphs in the gin and is further complemented by other indigenous botanicals such as the gondhoraj lime, fresh turmeric, raw mango, ginger, cardamom, almond and coriander seeds. Found near the snow line in the Himalayas, the elusive Juniper Berries provide a beautiful structure to the gin while the turmeric and the delectable raw mango make Hapusa, a unique contemporary gin.
It is a sipping Gin that can be enjoyed all by itself straight from the freezer at “mountain temperature” or as part of classics spirit forward cocktails like the Martini or the Negroni. The homegrown spirits company has been spearheading the resurgence of the premium Gin category in India under the aegis of three young individuals - Anand Virmani, Aparajita Ninan and Abhinav Rajput.
In the words of Anand Virmani, CEO and Distiller at Nao Spirits & Beverages, “We have long been waiting to introduce Hapusa to the proud Gin-drinking community of Bangalore. It is a city with one of the most vibrant bar scenes in the country and we are looking forward to seeing Hapusa bottles find their place in that landscape.”
Nao Spirits aims to create craft spirits from India for India, and the rest of the world. It is the first Indian Company to be a part of the Gin Guild - the official global body of Gin makers.
(Excerpt from a release)
Grover Zampa Vineyards, India’s most awarded wine producers and pioneers of winemaking, launches the Late Harvest Chenin Blanc to its Art Collection range. Grover Zampa’s Art Collection range reflects the philosophy of winemaking as art and showcases paintings from celebrated Indian artists. There are 7 varietals within this range allowing people to explore distinct styles within one vibrant brand. All crafted, like a piece of art, in the brand’s signature style with imagination, inspiration and dedication.
Speaking on the launch, Mr. Vivek Chandramohan, Chief Executive Officer says,
“Our brand is contemporary, and we believe in offering distinct choices in our wine
range that reflect the winemaker’s signature style and true varietal characteristics
along with the Indian terroir. It reflects our philosophy of winemaking as an art and
the symbiotic relationship between art and wine. This dessert wine will surely be the
delectable end to your meal.”
The Art Collection Late Harvest Chenin Blanc is a pale straw yellow wine with sticky
tears/legs. The intense fruity and floral aromas of apricots, lychees, dates, and white
blossoms adds a nice balanced acidity and is velvety smooth on the palate with a
lingering sweet aftertaste. Serve this dessert wine chilled at 5 - 7°C at the end of
your scrumptious meal. It can be enjoyed by itself, or can be paired with fruit & nut platters, crème brûlée, cheesecakes, vanilla custards, apple pies & lemon meringue
Price Rs 505 - 535 ( 375ml) Mumbai, Pune, New Delhi, Bengaluru
(Excerpt from a release)
The Happy High Bartending Academy in Ghatkopar is happy to announce 0% interest EMI's for its bartending courses. The Happy High bar school offers Full time courses and part-time courses for current hotel management students and the EMI option will be applicable for both the courses.
" Bartending course is worth the investment as it paves the way to a global career. We see that as lot of bartending aspirants in Mumbai cannot afford the fees in one shot and hence we have come up with a solution for them. We absorb the interest and hence the students get an instalment option without paying heavy interests on loans. " Said Ajit Balgi, the founder of the academy.
The instalments can be as low as Rs 4916 a month and are subject to credit history checks and approvals. Read more about the courses of the bartending institute in the links below
Full time: https://www.thehappyhigh.com/bartending-academy-mumbai.html
Part time: https://www.thehappyhigh.com/bartending-course.html
The Happy High is happy to announce virtual whisky workshops this festive season starting Rs 3000 + GST per head for a minimum group of 30 people. The workshops will include gyaan sessions on the category replete with degustation of different malts. These workshops can be facilitated in Mumbai, Delhi, Gurgaon, Pune, Bengaluru only.
These workshops work well well for employee and client engagement or as a refreshing plug in between long virtual off-site and team meetings. Friday evenings can also be made more memorable with this experience.
Kindly write to firstname.lastname@example.org for more details
The Happy High Bartending institute in Ghatkopar, Mumbai has now announced a part time course in bartending for current hotel management students. The course will be conducted in the evening two times a week over a period of 2 months.
" Most hospitality curricula in the country isn't focussed on bartending and hence the need for a bartending course for hotel management students. Our course focusses on elements that will help students to stand confidently behind a bar. Our pedagogy includes go-to-market assignments and hence fosters holistic learning" said the academy's founder Ajit Balgi
The admission for the current batch is still open, candidate from 2nd and 3rd year of hospitality schools with good conversational English are welcome to apply. You can find more about the course here.We have had students from from ITM IHM Nerul Bharati Vidyapeeth and Anjuman I Islam hotel management colleges.
The Happy High, one of the leading wine & spirit education co now has a category called shopping where we have hand picked recommendations from Amazon for your home bar namely; glassware, bar accessories, wine accessories, cocktail and wine books and also added some interesting syrups and mixers.
An average consumer in India is surely in for a confusing ride when s/he browses an online store showing hundreds of pages for a certain product,at The Happy High they are attempting to bring in convenience with a shortlist basis their experience and a little bit of research. They have mostly listed value for money or budget recommendations which work beautifully but in certain categories like glassware, they have showcased luxury wine decanters, high end whisky decanters, crystal wine glasses etc too. The list is concise and to the point.
" We have created this barware, glassware and wine accessory section to make home bar shopping easy for our consumers who want to pick bartender certified or recommended equipment and tools. The whole idea is to empower consumers and make them a cocktail party or a wine evening ready host." says Ajit Balgi, Chief at The Happy High.
They plan to keep editing the list on an ongoing basis by taking customer feedback, suggestions and requests. Home Bar Shopping now looks easy! You can see them in the links below:
Glassware for the home bar
- Luxury Crystal lead free wine glasses
- Cocktail glasses
- Value for money, premium wine glasses
- Wine and whisky Decanters
- Whisky, cognac,liqueur glasses
Bar accessories for the home bar
-Cocktail shaker, Boston, Japanese
- Bar Spoons, Jiggers, Muddler
- Pourer 30 ml
-Steel reusable straws
Wine accessories for the home bar
- Vacuum wine pumps
- Wine openers
- Electric wine openers
- Coravin for wine preservation
- Wine pourers & aerators
Syrups and Mixers for the home bar
- Cocktail Syrups, flavoured, maple etc
- Tonic Waters, Ginger Beer
- Nolo Beers, wheat and lager
- No alcohol wines
Cocktail and wine books for consumers
Glenfiddich, the world’s most awarded single malt Scotch whisky, announced that a staggering £240,000 was raised at auction for local causes that support the Speyside community. Having attracted over 13,000 bidders from 55 countries, the limited-edition bottles of Glenfiddich 2007 (Cask No. 25427) Spirit of Speyside Distillery Edition 2020 was a not to be missed opportunity for whisky lovers. Glenfiddich released only 450 bottles of this exceptional whisky, to celebrate the Spirit of Speyside festival, cancelled this year in light of Covid-19. The Glenfiddich Spirit of Speyside Distillery Edition 2020, which has spent 13 years maturing in the darkness of Glenfiddich’s Warehouse 26, was originally handpicked by Master Distiller Brian Kinsman to honour the annual Spirit of Speyside Festival
The auction drew international interest, sparking competitive bidding online from the moment the auction went live to the all-important last hour rush, resulting in 13,000 bids overall.
“We are thrilled with the success of this auction. The money raised will help so many people in the Speyside community, a community that is as important to us today as it was to William Grant over 130 years ago when the distillery first opened". Comments Claudia Falcone, Glenfiddich Global Brand Director.
On average each lot sold for approximately £480. The most sought after bottle numbers include 1 of 450 and 2 of 450 which in turn sold for £6,800 and £3,200 respectively. The final amount raised of £240,000 will go directly to support local Speyside causes most affected by the Covid-19 crisis; and will be split between NHS Grampian, Moray Food Plus and Keirans Legacy.
Diageo India today announced ‘Raising the Bar’, a 75-crore programme committed to support bars, pubs and restaurants serving alcohol to welcome customers back and recover following the COVID-19 pandemic. “Raising the Bar” will be a two year programme to support the revival and recovery of qualifying bars, pubs and restaurants serving alcohol across New Delhi, Mumbai, Bengaluru and other cities.
Diageo designed the “Raising the Bar” programme following a global survey of bar owners to identify key priorities to support reopening. Their top priorities included hygiene measures, digital support and practical equipment and training to transform how their outlets will work when they reopen. The programme will provide targeted non-cash support including physical equipment needed for outlets to re-open like ‘hygiene kits’ with high-quality permanent sanitizer dispensers, medical grade hand sanitiser and a range of personal protection equipment (such as masks and gloves); help to bars, pubs and restaurants serving alcohol to establish partnerships with online reservations and cashless systems; mobile bars and outdoor equipment.
Following resumption of business operations and the sale of alcohol in bars, pubs and restaurants, outlets will be able to register their interest for the “Raising the Bar” programme via www.diageobaracademy.com. Bar owners will receive regular updates on best practice training and resources and be able to participate in global surveys to share insights, as they build back their businesses.
“The Indian Hospitality and F&B industry has witnessed unprecedented loss of revenues. This has impacted many start-ups and MSMEs as well as the livelihood of millions of people. Pubs, Bars and Restaurants are an integral part of our communities, bringing people together to socialise and celebrate - something we have all missed during the lockdown. Diageo has always had strong linkages with the Hospitality and F&B industry, jointly curating unique experiences for consumers. The revival of this sector is vital to the economy and to the success of our business. ‘’Raising the Bar’’ is our commitment to qualifying Pubs, Bars & Restaurants that serve alcohol. This support extends to providing enhanced safety measures when they resume operations so that their business and employment can revive, enabling our consumers to feel confident once again to socialise and lead normal lives.’’ Said Anand Kripalu, MD & CEO Diageo India
(Excerpt from a release)
COVID19 and the lock down has changed the way people are consuming bytes to watch their favourite series or lap up online courses on platforms like Udemy, Coursera, Upgrad etc. The Happy High Bartending Academy, Mumbai has risen to the occasion to provide online sessions for Indian bartenders and beverage professionals as much as it is curating sessions for home bartenders or the drink enthusiast.
For Indian Bartenders and hotel management students is the "8 Spirited Days" a series of 8 online sessions covering different spirits everyday including history, drinking rituals etc. Much of the knowledge shared is not part of curriculum in hotel institutes. Participants for the sessions came from hospitality organizations like the Leela, Oberoi, ITC, Royal Caribbean, Roseate etc. and also from Duty Frees of Muscat and Hyderabad. Hotel Management students from IHM Mumbai, IHM Aurangabad, Rizvi Mumbai, ITM Mumbai, Don Bosco Mumbai etc. have given it a thumbs up too. It is priced at Rs 2499 + GST and it includes a certificate for the participants.
In this lockdown, the power of the internet is being harnessed more than ever. With restaurants and bars bearing the brunt of it, the employees who are equally facing the heat have a blessing in disguise, it is the luxury of time they never had. And this luxury is being utilized greatly if you believe what you see on social media. Whilst Zoom classes , FB videos are doing rounds, Instagram seems to be garnering a lot of viwership given the demographics associated with it and our Indian bartenders, sommeliers and thought leaders are going live all guns blazing.
Devi Singh, a bartender and an ertswhile Diageo World Class winner is pulling all strings to get top bartenders, bar owners from around the world in his afternoon slots and so is Nitin Tewari owner at Together at 12th and the ex ambassador of Bacardi. He brings in discussions on lives for young bartenders to take inspiration from. Indian Sommelier Association, INSA a quasi body is going strong with educational Insta posts very frequently, but they are stronger on Zoom sessions they organize every single day, they are overbooked each time.
Bacardi Ambassadors Harish Acharekar, Avinash Kapoli and Hemant Mundkur are seen mixing almost everyday on FB and so are their counterparts at Diageo,Afzal Kaba and Akash Tomar. On the wine front Sonal Holland, Gargi Kothari of Magic Cellars, Somm Atul Tiwari come with educational videos or chats with wine makers.
So go on there, explore the internet, get inspired and/or motivate others with your work by goin live. The wine and spirit diaspora on the internet is infinite and we must have missed on mentioning so many names who may be doing good work. Please feel to mention about their work in comments .
P.S: If you aren't following us already; we are on Insta/Twitter/FB - @thehappyhigh. We also have an Insta live series starting 20th April, 2020 at 6pm and will go on for 8 days. The 8 Spirited Days will cover 8 Spirits including a bit of history, production and the category. It is open to all, drink enthusiasts or professionals. Get in touch if you want to sign up as per the details below.
Reveilo a family owned wine brand based in Niphad, Nashik has now gone the vegan way starting 2019 vintage which is out in the market. The brand which debuted with its 2006 vintage and was then the most expensive Indian wine brand has maintained its mantra of not being the most expensive but having quality over quantity and growing organically.
Reveilo which earlier had a Italian winemaker were path breaking in growing Italian grape varities like Grillo and Nero D'Avola which found a liking with the consumers. Their entire list can be found here .
Speaking on the move of going with a completely vegan portfolio of wines, Yatin Patil, Director of Reveilo said " Reveilo has always followed a consumer centric approach; so keeping the end consumer and the environment in mind we pursued the Vegan approach, as wine ultimately is a plant based derivative. One of the most effective things an individual can do to lower their carbon footprint is to avoid all animal products thereby preventing the exploitation of animals. Today’s consumer is increasingly health conscious, research has linked vegan diets with health benefits. Though we were producing Vegan wines since 2017 our wines were labelled “Vegan” only in 2019 since the new FSSAI labelling norms came in force. "
A career in bartending may not be be the first career choice for many but it can certainly open a range of opportunities for 12th pass candidates. In this article we look at why bartending can be a career in India and what is the eligibility to be bartender in India.
Who is the bartending career after 12th in India for?
- For students who don't want to study further
- For students who do not have the financial ability to do hotel management
- For students looking to start earning early and do their graduation through correspondence
- For students of HSC Science, HSC Commerce and also HSC Arts
- For BCom, Bsc, BA graduates looking for a job oriented course in Mumbai
What is the eligibility to be a Bartender in India in good bars?
- Good command of conversational English to get placed in good bars
- A bartending courses to cover core basics of the profession including customers service
Scope for Indian Bartenders in India and abroad?
- Start with a salary of 12000-20000 Rs in India and grow gradually
- With 2-5 years of experience start earning RS 80000 upwards in locations like Dubai, Maldives etc
- One can become a liquor brand ambassador after around 5 years of experience and earn 50-80000 Rs in India
- Bartenders can choose to be entrepreneurs and start their Bar Consultancy
The Happy High sees potential in job focused bartending courses and hence launched their own bartending institute in Mumbai in early 2020. The Happy High Bartending academy in Mumbai will endeavor to become the best bartending institute in Mumbai but focusing on skills that are relevant and help candidates find the best jobs all in a span of 4 weeks. Leave us a line on email@example.com for more details on the bar school and counselling.
If you are someone who is thrilled by all things whisky, the fact that The Spirit of Speyside Whisky Awards is coming to India is something that is sure to leave you all excited. Yes, a precursor to The Spirit of Speyside Whisky Awards scheduled to be held in April 2020 in Speyside, this event will be held on 15th February, 2020 at the Park Juhu in Mumbai.
An initiative of The Dram Club, Mumbai,this interesting event packs a punch with several activities for whisky connoisseurs, whisky aficionados and just anyone who loves and drinks whisky. The eclectic mix of activities planned during the event on 15th February include:
Opening Lunch: 4 course Glenlivet Paired lunch with Sarita Pereira
Time: 12:30pm to 2:00pm
No. of Guests: 40
Price of the Ticket: Rs. 5,000/- per head.
Blind Tasting & Voting for Speyside Whisky Awards:
No of Guests : 60
The Blind Tasting Sessions will be where the votes for the Speyside Festival will be recorded in batch of 20
people. The schedule of the tasting sessions is as follows:
1. 3:00pm to 3:45pm
2. 4:00pm to 4:45pm
3. 5:00pm to 5:45pm
Glenfiddich Masterclass with Angad Singh Gandhi- Brand Ambassador India, Glenfiddich
2:15PM to 3:15PM
No. of Guests: 25
Ticket Price: Rs. 2,500/-
Glenfiddich India Brand Ambassador, Angad Singjh Gandhi will be hosting a Speyside Special Masterclass for
the guests. Glenfiddich is one of the most known whisky distilleries from Speyside. Angad will take teh guests
through the history and philosophy of whisky making with a selection of some of the finest malts from this
3:30PM to 4:30PM
No. of Guests: 25
Ticket Price: Rs. 2,000/-
Amrut brand team will be hosting its first ever Masterclass with their range in Mumbai as a part of the
Speyside Whisky Festival. They will bring some of the exclusive range of expressions for the event.
GlenGrant Whisky with Dessert Pairing
4:45PM to 5:45PM
No. of Guests: 25
Ticket Price: Rs. 2,250/-
GlenGrant Brand Manager- Suchana Sharma will be conducting a Masterclass of Glengrant 10 & 18 for the
guests and the experience will be curated as a Whisky & Dessert for the guests. The dessert will be curated
keeping in mind the taste profile of the whiskies and will suit and complement the flavors.
Paul John Masterclass with Michael D’Souza (Master Distiller at Paul John Distilleries)
6:00PM to 7:00PM
No. of Guests: 25
Ticket Price: Rs. 2,000/-
Paul John is the Indian single Malt which has been making news across the world and winning some of the
most Prestigious awards at various international whisky awards. Their Master Distiller Mr. Michael D’Souza will
be curating an exclusive tasting for 25 guests of which 5 will be invitees and rest who have bought the tickets.
The line-up will have some of the newer expressions which are recently launched.
About Spirit of Speyside Whisky Festival Whisky Awards
A unique award show that honours some of Speyside’s finest single malt whiskies, this award is truly one of its kind in the sense that, it is the only one that is judged by actual whisky consumers from all over the world. The eight finalists this year are spread into four categories and the two whiskies in each category will be judged by consumers spread all across including countries like Canada, India as well destinations in the UK and Europe. The winners are expected to be unveiled at the opening of the 2020 Spirit of Speyside Whisky Festival in April 2020.
The Finalists for the Festival Awards 2020 are:
• 12 Years Old and Under: Aberlour 10 Year Old and Cardhu 12 Year Old
• 13 to 20 Years Old: Benromach 15YO and Glenallachie 15YO
• 21 Years Old and Over: Glenfiddich Grand Cru 23YO and Glenfarclas 25YO
• Non Age Statement: Tamnavulin Sherry Cask Edition and Cardhu Amber Rock
(Excerpt from a press release)
The Happy High is proud to announce another service, Cognac tastings for the Indian market. They Cognac masterclasses will cover nuggets from the history of Cognac, the making of Cognac and of course will end with tasting of different Cognacs and the nuances. The Cognac tastings will be conducted by Ajit Balgi a BNIC Cognac educator who is one of the 90 in the world certified by the Cognac association to speak on Cognac. 'Cognac for now is very popular in the southern states of India but has potential across the country because of the fruit and sweeter notes the world's best known brandy has to exude." said Ajit Balgi, a BNIC Cognac educator.
The workshops will work best in luxury events and HNI engagement activities by luxury real estate cos, entrepreneurial associations like Young President's association (YPO) , Entrepreneurial Organizations (EO), wealth management cos and more.
Zenato a family owned winery founded in 1960 by Sergio Zenato is back in India with VBev . They are known to make the finest wines from Lugana and Valpolicella Classico, two key territories in the Veneto region. The wines were launched in the presence of Mr Marco Milani, Zenato's brand ambassador who was on a visit to India.
Founder Sergio Zenato is a pioneer from the Lugana region and the foundation of the winery is from exceptional quality wines that he produced from the Trebbiano di Lugana. Their Lugana vineyards are known to have the oldest vines in the region. He was the first to age Trebbiano in oak which at the time was unheard of. He was also one of the first producers to revive the Ripasso method in the nineties. Zenato is among the most awarded Italian producers for Amarone and Ripasso today.
Sumedh Singh Mandla, Chief Executive Officer, VBev on the occasion said: “We at VBev are committed to bringing the finest wines from around the world to the Indian sub-continent. Zenato stands testament to the best that fine Italian wines can offer, their Amarone and Ripasso are some of the best from the region. Zenato wines we believe will find the perfect pairing with fine dine Italian and Indian cuisine, two of the top cuisines preferred by the Indian consumer. The Zenato Amarone della Valpolicella Classico DOCG is a complex yet elegant wine with a velvety structure, it has received 90+ ratings from all top critics year after year to make it one of the most appreciated
Amarones today. Zenato Ripassa Valpolicella Ripasso Superiore DOC, a wine greatly connected to Amarone offers great value for the fine wines from Valpolicella. To complete the portfolio, we also have a Soave Classico and Bardolino from Zenato’s portfolio that represent two additional historical regions in Italy. They offer light, refreshing wines that can be enjoyed as an aperitif, antipasti or with kebabs.”
Marco Milani, Brand Ambassador – Zenato said: “Arriving in India after traveling across Asia Pacific was a big surprise, it suddenly felt like home. India and Italy have a lot of cultural commonalities, I hope that our countries can continue to grow closer in the future. I believe wine can contribute to strengthening this connection and we are confident that VBev our partners in India will be successful at achieving this. We have the same vision of sharing and developing knowledge about the region and Italian wines and committed to the long-term position of Zenato in the Indian market. I am optimistic that the Zenato Amarone and Ripasso will do very well; its full body, complex aromas, intense flavours and strong character will find great acceptance with the Indian consumer.”
Zenato Soave – Rs 2,290
Zenato Bardolino – Rs 2,290
Zenato Ripassa – Rs 4,990
Zenato Amarone – Rs 10,900
Press Releases on wine, spirits, beer, drinks could be sent on firstname.lastname@example.org