Celebrating the global success of the Vijay Amritraj Reserve Collection, Grover Zampa Vineyards along with the legend Mr. Vijay Amritraj, hosted an experiential evening over fine wines and conversations at Skydeck, Shangri-La Bangalore on 6th September, 2018. The event, full of fine wines, conversations and delectable meals prepared by the talented chefs at Shangri-La, witnessed socialites, wine aficionados and industry stalwarts who gathered to honor the various achievements earned by the VA collection.
“It has been my utmost pleasure being associated with Grover Zampa Vineyards, witnessing the rising recognition received by the brand in India and overseas. With the growing appreciation for the collection, we are positive about the winning streak to continue with a lot more accolades flowing in.” said Amritraj, Ranked among India’s finest wines, the Vijay Amritraj Reserve Collection, launched in 2014 in London, marks a distinctive association between sports and wine. The wines, a perfect mélange of inimitable diversity and smoothness, have earned worldwide recognition with 22 distinguishable awards. The most recent recognition garnered by the collection was the gold medal bagged by the red variant at the much-acclaimed Asian Wine Review 2018 in Hong Kong. The review also conferred Grover Zampa Vineyards the Best Asian Winery. While the brand is already internationally available in USA, UK, Australia, Japan, Sri Lanka, Maldives and Singapore; it was recently launched in Dubai earlier this year.
Vivek Chandramohan, CEO, Grover Zampa Vineyards opined, “It has been a matter of great pride to have associated with Mr. Vijay Amritraj to co-create and produce some of the finest wines that are representative of the Indian terroir. The accolades bestowed upon the collection over the years are a testament of the immense passion and dedication invested in their production. We are committed to providing our patrons with the best experiences always.”
( Excerpt from a press release)
Aspri Spirits, leading importers and distributors of some of the finest brands in the world of Wines and Spirits, recently launched the American Craft Vodka brand, Tito’s Handmade Vodka in India. Today, they celebrated the launch by hosting John McDonnell, Managing Director International, Fifth Generation, Inc., Home of Tito’s Handmade Vodka.
This exclusive evening was for Trade and Industry partners, Media, Bloggers and Celebrities. The launch was co-hosted by designer Rocky S at his baroque-style bar Rocky S Cocktail Bar. The guests were seen enjoying the ambience while savoring the signature cocktails that were specially curated for the evening like: Tito’s American Mule, Tito’s All Time Favourite, Tito’s Lemonade and Tea and a few others.
Discussing the plan for Tito’s Handmade Vodka in India John McDonnell said “India is a diverse market and with the Indian audience evolving and discovering global tastes and trends, we are positive that the brand will be loved and accepted by the Indian consumers”.
Jackie Matai and Arun Kumar Co-founders, Aspri Spirits said “We are excited to have partnered with Tito’s Handmade Vodka and are confident that the Indian consumer will patronize Tito’s”.
The guests enjoyed the soft, smooth and crisp finish of Tito’s Handmade Vodka, which is made using Corn and undergoes distillation six times in Pot Stills. Distilling from Corn makes the Vodka naturally Gluten - Free. The water that Tito’s uses is locally sourced and much of it is naturally filtered through limestone.
Tito’s is priced at Rs 3650 in Mumbai, Rs 3550 in Delhi and Rs 4500 in Bangalore. Titos’s is already available at all major Duty Free shops at airports in India such as Delhi, Mumbai, Bangalore, Chennai and others.
(Excerpt from a press release)
What to expect of 2018 vintage Austrian wines?
(Excerpt from a press release)
William Grant & Sons, the 130 year-old family run Scottish distiller, today announced a deal with Modi Distilleries Limited to bottle and launch Grant’s Blended Scotch whisky in India.
Under the terms of the deal, Grant’s Scotch Whisky will be shipped in bulk from Scotland to Modi’s distillery at Modinagar in Uttar Pradesh, where it will be bottled and packaged before being sold nationwide. The brand will initially be sold from September in Delhi, Haryana, Uttar Pradesh, Andhra, Telengana, Goa, Karnataka and Maharastra.
According to IWSR global forecasts, India is expected to be one of the largest contributors to global whisky growth over the next 5 years. The Blended Scotch market in India is expected to grow to 5 million cases by 2021. Currently the scale of the market for Scotch brands bottled in India is ten times larger than those bottled in Scotland and imported.
James Pennefather, Managing Director William Grant & Sons India Pvt Ltd, said “This marks an important next phase of William Grant & Sons’ India market entry strategy. Having already established a successful portfolio of imported premium spirits such as Glenfiddich, Monkey Shoulder and Hendricks Gin in India, we decided that this is the right time to enter local production in the market. It is the first time that William Grant & Sons has entered local production in India, so we are delighted to be partnering for this with an established local family business, Modi Distilleries.”
Abhishek Modi, Executive Director Modi Distilleries Limited, said “This association with William Grant & Sons is a natural fit for our Company, since we have already established our quality credentials with brands such as Rockford Reserve and Artic Vodka. We look forward to working with William Grant & Sons to bring its leading international brand Grant’s Blended Scotch whisky to a new audience.”
(excerpt from a press release)
Aspri Spirits, India’s leading distributor of premium wines and spirits, hosted a special evening to bring together Campari lovers to celebrate Negroni Week at the Italian restaurant CinCin, BKC. The week-long international charity event is being hosted in bars and restaurants across the world to raise money for charitable causes.
Guests started with a Classic Negroni which is the 2nd Best Selling Cocktail in the world moving on to the other offerings at the event. The guests included India’s favourite female bartender Shatbhi Basu, Bollywood Makeup Artist Clint Fernandes and Sandhya Shetty, Model, Actor & Commonwealth Karate Gold Medal Winner amongst many other known faces from the industry.
Joining the movement, Mr. Jackie Matai, Co-founder, Aspri Spirits said, “We started hosting Negroni Week in India since 2015 and have continued to progress. This year, we have 103 bars participating across the country and have also rank 2nd in Asia. With the modern cocktail movement continuing to expand, the annual event has grown larger every year, with Negroni Week 2018 set to be the biggest yet. Starting with 100 participating bars in 2013, last year’s Negroni Week welcomed the involvement of 7,770 venues in 60 countries to raise a phenomenal $1.5 million for charitable causes since the launch. This year India alone has over 103 bars hosting the charitable event.
RECIPE FOR CLASSIC NEGRONI
As a globally consumed classic cocktail, the prestigious IBA Official Drink List states Campari is the key defining ingredient.
After being under development for a couple years, we are proud to officially announce the launch of the York Shiraz Viognier 2017. The York Shiraz Viognier is a new world style wine inspired from the blend commonly made in Cote Rotie in the Northern Rhone Valley. The two grape varieties have been co-fermented together along with the skins for 15 days to achieve flavour integration from the beginning of the process. Post alcoholic and malolactic fermentation, the wine has been aged in French oak for 6 months to supplement the varietal fruit characters and structure of the wine.
The blend of the two varieties is 90% Shiraz & 10% Viognier. The floral, spicy & peach flavours that are natural to the Viognier grape add a new dimension to the powerful & peppery Shiraz especially when fermented together. Apart from being an enjoyable drink on its own, this wine is particularly suited to Indian food.
This wine is priced at an MRP of Rs.750 in Maharashtra & Delhi. It will first be available at the Tasting Room at York Winery followed by release in rest of Maharashtra & Delhi in the coming month.
(Excerpt from a release)
A spirited soiree at The Leela Mumbai saw the launch of two iconic brands from the same distillery tucked away in the islands of Scotland. The single malt Bruichladdich Classic; an unpeated outlier from the land and the Botanist a dry gin flavoured with 22 botanicals were launched by famed Mixologist Yangdup Lama in the presence of whisky lovers and specialists from the beverages industry.
Bruichladdich the outlier also shows its wild side with the Octomore ,a 160 ppm peat monster but is yet to launch in the country. The non-chill filtered malt was best enjoyed with a few drops of water and went well with the range of appetizers showcased by the hotel. The evening started with G&T's and sushis and ended with old-fashioned, drams of the laddie and chocolates.
The Bruichladdich and the Botanist are imported and distributed by Sula Selections the import arm of Sula are now available in Maharashtra
The iconic Goan beer King's now owned by Sachin Joshi's Viiking Ventures has now launched the strong variant King's Maxx and would be available across Goa and Maharashtra very soon, with the rest of the states not too far. Being brewed in Goa, the beer holds a signature taste and has been a preferred choice for the beer lovers. Just last year, the group won the prestigious ‘Iconic Brands Of India’ award for Goa King’s Premium Pilsner and they intend to emulate the same success with their new SKU - MaXX
( Excerpt from a release)
BACARDÍ launched BACARDÍ House Party Sessions this year to bring to the world tomorrow’s musical sensations. Unlike most recording labels, BACARDÍ House Party Sessions offers a partnership that will foster each artists’ growth by providing them the right mentorship and opportunities coupled with provision of dedicated time to work on their future tracks and albums with dedicated studio time. The first leg of the BACARDI House Party Sessions campaign witnessed the announcement of its winner’s (RITVIZ, MojoJojo and Aarya) huge success with the launch of the first track UDD GAYE by RITVIZ which garnered over 3 million views and is the 4th trending track across all genres on Apple Music, after topping the charts.
After the massive success of the first BACARDÍ house party anthem ‘UDD GAYE’, BACARDÍ House Party Sessions brings you the next epic track - Chak Bass (https://youtu.be/71yeChlLjrE) by MojoJojo. Known for his distinctive brand of crossover music and fine handlebar moustache, MojoJojo aka Akshay Johar, is one of the four winners of the BACARDÍ House Party Sessions hosted by All India Bakchod (AIB) and Nucleya and this is the second music video release of the Sessions campaign.The fun and peppy track depicts a scenario in a rundown warehouse in a typical Mumbai setting where a high stakes carom championship is underway but events take a surprising turn.
Commenting on the Sessions campaign, Mr Anshuman Goenka, Marketing Head, BACARDÍ India says, “We are ecstatic looking at the overwhelming response that RITVIZ’s work has witnessed. UDD GAYE has become a sensation all over and this is the kind of leap that we aim to provide to our artists. Taking a step further in the direction, we are extremely excited to announce the launch of the second track- Chak Bass by MojoJojo. We are sure that this track will be equally loved by our audience and get us closer to our goal of bringing on board the right mix of experiences and opportunities to take the house party culture a notch higher in the music space. As a constant endeavour, we will continue to discover more such talented artists and help them along their journey. We have been globally known to foster talent and would like to reiterate our commitment to the world of music through BACARDÍ House Party Sessions.”
(Excerpt from a release)
Folonari wines from the house of Gruppo Italiano Vini were showcased over a relaxed lunch in Bandra. Mr Maurizio Bertacchini their Asia rep who was on the Indian market visit waxed eloquent about the wines and said,
"Folonari was started in 1825 and the focus was always to make some good quality wine at an affordable price" . The Pinot Grigio was refreshing and was a good start to the Sunday brunch. The Valpolicella and Pinot held forts and showed good value at their price points.
Rikshit Parsan of Ace Beveragez the importer of Folonari ensured the glasses were full at all times and the afternoon extended into early evening!
(Excerpt from a release)