Mumbai, India Zenato a family owned winery founded in 1960 by Sergio Zenato is back in India with VBev . They are known to make the finest wines from Lugana and Valpolicella Classico, two key territories in the Veneto region. The wines were launched in the presence of Mr Marco Milani, Zenato's brand ambassador who was on a visit to India. Founder Sergio Zenato is a pioneer from the Lugana region and the foundation of the winery is from exceptional quality wines that he produced from the Trebbiano di Lugana. Their Lugana vineyards are known to have the oldest vines in the region. He was the first to age Trebbiano in oak which at the time was unheard of. He was also one of the first producers to revive the Ripasso method in the nineties. Zenato is among the most awarded Italian producers for Amarone and Ripasso today. Sumedh Singh Mandla, Chief Executive Officer, VBev on the occasion said: “We at VBev are committed to bringing the finest wines from around the world to the Indian sub-continent. Zenato stands testament to the best that fine Italian wines can offer, their Amarone and Ripasso are some of the best from the region. Zenato wines we believe will find the perfect pairing with fine dine Italian and Indian cuisine, two of the top cuisines preferred by the Indian consumer. The Zenato Amarone della Valpolicella Classico DOCG is a complex yet elegant wine with a velvety structure, it has received 90+ ratings from all top critics year after year to make it one of the most appreciated Amarones today. Zenato Ripassa Valpolicella Ripasso Superiore DOC, a wine greatly connected to Amarone offers great value for the fine wines from Valpolicella. To complete the portfolio, we also have a Soave Classico and Bardolino from Zenato’s portfolio that represent two additional historical regions in Italy. They offer light, refreshing wines that can be enjoyed as an aperitif, antipasti or with kebabs.” Marco Milani, Brand Ambassador – Zenato said: “Arriving in India after traveling across Asia Pacific was a big surprise, it suddenly felt like home. India and Italy have a lot of cultural commonalities, I hope that our countries can continue to grow closer in the future. I believe wine can contribute to strengthening this connection and we are confident that VBev our partners in India will be successful at achieving this. We have the same vision of sharing and developing knowledge about the region and Italian wines and committed to the long-term position of Zenato in the Indian market. I am optimistic that the Zenato Amarone and Ripasso will do very well; its full body, complex aromas, intense flavours and strong character will find great acceptance with the Indian consumer.” Pricing: Zenato Soave – Rs 2,290 Zenato Bardolino – Rs 2,290 Zenato Ripassa – Rs 4,990 Zenato Amarone – Rs 10,900
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