The Happy High Bartending Academy, Wine Courses, Drinks Publication
  • Home
    • About Us
    • In the Press
    • Alliances & Clients
    • Contact us
  • Services
    • Courses & Workshops >
      • Bartending School >
        • Bar Pro Program
        • Bar Associate Program
        • Bar Pro Alumni
        • Bar 101 Cocktail Making Workshop
      • Online Courses >
        • Know Your Drinks for Consumers
      • Certificate Wine Course
    • Beverage Workshops For Corporates
    • Wine Menus and Training
    • Brand Advocacy
    • Wine & Liquor Jobs >
      • Freelance Sommelier Bartender
    • Beverage Consulting
  • Wine & Spirit Club
    • Wine & Spirit Circle by The Happy High
    • Photo Gallery
  • Beverage Publication
    • News
    • Blog
    • Indian Bartenders
    • Submit Press Release
  • Home Bartender Shopping
    • Books for Bartenders & Sommeliers
    • Glassware
    • Bar accessories
    • Wine accessories
    • Syrups, Mixers, Cocktail Bitters
  • WINE & SPIRIT CELLARS
    • Goa >
      • WORLD OF WINES
    • Mumbai >
      • CHURCHGATE >
        • WORLD OF WINES
  • Indian Winery
    • Reveilo, Nashik

Wine & Spirit Brand Valuations 2021, Corona Beer most valued

6/2/2021

0 Comments

 
 Brand Finance, the world's leading brand valuation co published its annual report 2021 on  alcoholic drinks, wines, beers, spirits and some highlights are as below:
  • World’s top 50 beer brands lose 16% of cumulative brand value due to COVID-19 pandemic
  • Despite unfortunate name association, Corona is once again world’s most valuable beer brand, brand value US$5.8 billion
  • Mexico’s Victoria is strongest beer brand, AAA brand strength rating
  • Chinese baijiu brands dominate spirits sector: Moutai, Wuliangye, Yanghe, Luzhou Laojiao and Gujing Gong Jiu make up top 5
  • Don Julio is strongest spirits brand with AAA brand strength rating
  • Moët et Chandon is most valuable and strongest wine & champagne brand
  • Dom Pérignon only brand in wine & champagne sector to increase brand value, up 2%
World’s top beer brands lose 16% of total brand value
The total value of the world’s top 50 most valuable beer brands has declined by 16%, from US$94.9 billion in 2020 to US$80.2 billion in 2021. Most brands in the Brand Finance Beers 50 2021 ranking have been negotiating the effects of social distancing measures brought about by the widespread global lockdowns over the last year, which severely diminished demand for beers and wider alcoholic drinks.
​
Corona has retained the title of the world’s most valuable beer brand, despite recording a 28% drop in brand value to US$5.8 billion. As the bestselling imported drink in the United States, with an additional presence in over 120 countries, the Mexican brand has also recently become one of the fastest growing grocery products in the United Kingdom.
beer brand valuation 2021
Don Julio is strongest spirits brand
Don Julio (down 3% to US$933 million) is the world’s strongest spirits brand with a Brand Strength Index (BSI) score of 88.8 out of 100 and a corresponding AAA brand strength rating. Chinese spirits topped in overall valuations and  Jack Daniel's was the top international spirit. 
H
ere is the complete list of Spirit brands, known brands on top include  Hennessy, Smirnoff, Bacardi, Johnnie Walker etc.
wine brand valuation 2021
Moët et Chandon fizzes in first place
The total value of the world’s top 10 most valuable champagne and wine brands has declined by 10%, decreasing from US$7.4 billion in 2020 to US$6.7 billion in 2021. This is a natural consequence of the COVID-19 pandemic, where restrictions on socialising and the shutdown of the hospitality sector limited opportunities for wine and champagne brands.
Despite recording an 11% drop in brand value to US$1.2 billion, Moët et Chandon has retained the title of the world’s most valuable champagne and wine brand for the 2nd consecutive year. While the brand continues to negotiate the fallout of the COVID-19 pandemic, Moët et Chandon remains one of the most renowned and prestigious luxury items in the world, aided by its numerous celebrity partnerships and association with high calibre events such as the Golden Globes and Royal Ascot.
Dom Pérignon is the only brand in the Brand Finance Champagne & Wine 10 2021 ranking to record a growth in brand value this year, following a 2% increase to US$820 million. Owned by the champagne house of Moët et Chandon, the prestigious vintage champagne has remained in the public eye over the last year, most recently through a campaign with Lady Gaga and Nicola Formichetti, where proceeds from sales of the limited-edition Dom Pérignon Rosé 2005 will be donated to charity.
​Chilean wine brand, Concha y Toro, is a new entrant to the list entering the ranking in 10th position with a brand value of US$293 million. With distribution in 135 countries, Concha y Toro is the largest wine producer and exporter in Latin America. Over the last year, the brand has benefited from a sizeable uptick in sales, particularly in the United Kingdom and Nordic countries. With plans to focus on its premium brands portfolio and further expand its Casillero del Diablo range, Concha y Toro is showing no signs of slowing down in the coming year.
(Excerpt from a release)
0 Comments

Your comment will be posted after it is approved.


Leave a Reply.

    Press Releases on wine,  spirits, beer, drinks could be sent on contact@thehappyhigh.com 
    Shop for Glassware
    Picture
    Shop for Bar Accessories
    Picture
    Shop for Wine Accessories
    Picture
    Shop for Beverage Books
    Picture

    RSS Feed

    Categories

    All
    Beer
    Beverages
    Cuisine & Restaurants
    Spirits
    Wine
    Wine And Spirit Events

    Archives

    March 2023
    February 2023
    January 2023
    October 2022
    September 2022
    August 2022
    June 2022
    May 2022
    April 2022
    March 2022
    February 2022
    January 2022
    December 2021
    October 2021
    September 2021
    August 2021
    July 2021
    June 2021
    May 2021
    April 2021
    February 2021
    January 2021
    December 2020
    November 2020
    July 2020
    June 2020
    May 2020
    April 2020
    February 2020
    January 2020
    December 2019
    November 2019
    October 2019
    September 2019
    August 2019
    July 2019
    May 2019
    March 2019
    February 2019
    January 2019
    December 2018
    November 2018
    October 2018
    September 2018
    August 2018
    June 2018
    April 2018
    March 2018
    January 2018
    December 2017
    November 2017
    October 2017
    September 2017
    July 2017
    June 2017
    May 2017
    March 2017
    February 2017
    January 2017
    November 2016
    October 2016
    September 2016
    August 2016
    July 2016
    June 2016
    April 2016
    January 2016
    December 2015
    November 2015
    August 2015
    July 2015
    June 2015
    May 2015
    April 2015
    March 2015
    February 2015
    November 2014
    October 2014

    Tweets by @thehappyhigh
About The Happy High
Contact us
In the Press
Alliances & Clients
​​Liquor Brand Ambassadors
​Corporate Beverage Workshops

​
Bartending Academy
Wine 101 Certificate Course
Wine Club Mumbai
Whisky club Mumbai




Wine & Spirit Cellars
Drinks Video
Bar Glassware
Bar Equipments
Wine Accessories
Syrups & Mixers
​
Wine & Spirt News
Cocktails, Wines, Beverage Blog
​Drink Infographics
​Beverage Consulting
Photos used under Creative Commons from Elin B, claudia.schillinger
  • Home
    • About Us
    • In the Press
    • Alliances & Clients
    • Contact us
  • Services
    • Courses & Workshops >
      • Bartending School >
        • Bar Pro Program
        • Bar Associate Program
        • Bar Pro Alumni
        • Bar 101 Cocktail Making Workshop
      • Online Courses >
        • Know Your Drinks for Consumers
      • Certificate Wine Course
    • Beverage Workshops For Corporates
    • Wine Menus and Training
    • Brand Advocacy
    • Wine & Liquor Jobs >
      • Freelance Sommelier Bartender
    • Beverage Consulting
  • Wine & Spirit Club
    • Wine & Spirit Circle by The Happy High
    • Photo Gallery
  • Beverage Publication
    • News
    • Blog
    • Indian Bartenders
    • Submit Press Release
  • Home Bartender Shopping
    • Books for Bartenders & Sommeliers
    • Glassware
    • Bar accessories
    • Wine accessories
    • Syrups, Mixers, Cocktail Bitters
  • WINE & SPIRIT CELLARS
    • Goa >
      • WORLD OF WINES
    • Mumbai >
      • CHURCHGATE >
        • WORLD OF WINES
  • Indian Winery
    • Reveilo, Nashik