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Grover Zampa picks Charosa and Four Seasons

1/28/2019

2 Comments

 
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Mumbai, India
Grover Zampa Vineyards, the longest standing winery in India, has added United Spirits Ltd wholly-owned subsidiary Four Seasons Wines, and Charosa Vineyards, an asset of Hindustan Construction Company, to their wine portfolio. The move comes as a part of the brands overarching efforts to bolster its sales, improvise on its mass and premiumisation strategies while indirectly also fueling the growing wine business of the country.
 
Grover Zampa Vineyards’ has been a pioneer of fine winemaking in India and a leading exporter, significantly marking its footprints in India as well as various International countries. With the addition of two new brands, the company plans to expand into a multi-brand lifestyle label with wine being at the core of their business. The brand aims to widen their portfolio and offer more varieties that resonate with the millennials and new age wine drinkers. This will also lead to an increased focus on wine tourism with better amenities being offered to patrons at their vineyards, thereby consolidating their position as a market leader in the country.
Spread over 50 acres in Baramati, Four seasons was started back in 2006 following the acquisition of French winery Bouvet-Ladubay. The brand has focused on developing Indian wines that are not only affordable but also at par with international quality, a vision mutually shared between both Four Seasons and Grover Zampa Vineyards. On the other hand, Charosa’ winery is spread over 230 acres in Charosa village and is known for its weather and soil that are extremely efficacious for the growth of wine grapes; rendering the acquisitions as strategically ripe and beneficial to Grover Zampa’s growth plans.
 
Speaking about their strategy, Mr. Vivek Chandramohan, CEO, Grover Zampa Vineyards opined “The wine industry has been on a positive growth trajectory for the past few years, with growing interest from varying consumers to better understand and experience the beverage. This has opened up the pathway to expand and reach out to these very consumers through various touch-points – an insight which has significantly dictated our association with Four Seasons and Charosa. We have a positive ambition for what the future has in store for us and are committed to providing our patrons with the very best in wine.”
2 Comments
Shubha Rao
5/7/2020 10:24:35 pm

I would like to know if u have sugar free wine or wine with low sugar content.

Reply
The Happy High
9/25/2020 01:31:31 am

Hello Shubha,
Sorry for the delayed reply, we found this comment in spam. Nonethless majority of the imported and Indian wines available are dry wine and typically dry wines have less than 10 grams of sugar per litre. Chene by Grover Zampa, Sangiovese by Reveilo, Rasa by Sula etc are dry wines. You can find wine list of these wineries here. https://www.thehappyhigh.com/indian-wines.html

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  • Home
    • About Us
    • In the Press
    • Alliances & Clients
    • Contact us
  • Services
    • Courses & Workshops >
      • Bartending School >
        • Bar Pro Program
        • Bar Associate Program
        • Bar Pro Alumni
        • Bar 101 Cocktail Making Workshop
      • Online Courses >
        • Know Your Drinks for Consumers
      • Certificate Wine Course
    • Beverage Workshops For Corporates
    • Wine Menus and Training
    • Brand Advocacy
    • Wine & Liquor Jobs >
      • Freelance Sommelier Bartender
    • Beverage Consulting
  • Wine & Spirit Club
    • Wine & Spirit Circle by The Happy High
    • Photo Gallery
  • Beverage Publication
    • News
    • Blog
    • Indian Bartenders
    • Submit Press Release
  • Home Bartender Shopping
    • Books for Bartenders & Sommeliers
    • Glassware
    • Bar accessories
    • Wine accessories
    • Syrups, Mixers, Cocktail Bitters
  • WINE & SPIRIT CELLARS
    • Goa >
      • WORLD OF WINES
    • Mumbai >
      • CHURCHGATE >
        • WORLD OF WINES
  • Indian Winery
    • Reveilo, Nashik