The Happy High Bartending Academy, Wine Courses, Drinks Publication
  • Home
    • About Us
    • In the Press
    • Alliances & Clients
    • Contact us
  • Services
    • Courses & Workshops >
      • Bartending School >
        • Bar Pro Program
        • Bar Associate Program
        • Bar Pro Alumni
        • Bar 101 Cocktail Making Workshop
      • Online Courses >
        • Know Your Drinks for Consumers
      • Certificate Wine Course
    • Beverage Workshops For Corporates
    • Wine Menus and Training
    • Brand Advocacy
    • Wine & Liquor Jobs >
      • Freelance Sommelier Bartender
    • Beverage Consulting
  • Wine & Spirit Club
    • Wine & Spirit Circle by The Happy High
    • Photo Gallery
  • Beverage Publication
    • News
    • Blog
    • Indian Bartenders
    • Submit Press Release
  • Home Bartender Shopping
    • Books for Bartenders & Sommeliers
    • Glassware
    • Bar accessories
    • Wine accessories
    • Syrups, Mixers, Cocktail Bitters
  • WINE & SPIRIT CELLARS
    • Goa >
      • WORLD OF WINES
    • Mumbai >
      • CHURCHGATE >
        • WORLD OF WINES
  • Indian Winery
    • Reveilo, Nashik

Drink your wine… the world doesn’t care!!

1/17/2015

0 Comments

 
Picture
I was in Bengaluru recently and met a finance honcho at his home. Knowing my background, he instantly let me see his collection of wine bottles, all Indian which he had bought at a ‘shut down’ sale. The collection included everything from a shiraz to a merlot to a cabernet sauvignon, all grape varieties and even a Goan port wine which is overwhelmingly sweet unlike all others which were dry (not sweet).I asked him his favorites and he said he like them all, his said his work involved a lot of stress and the customary glass of wine with dinner gave him a good night sleep and he also cited the health benefits from the red.  In this case the wine was more therapeutic and the finance man he was, he just spent wisely!!

Another therapeutic use of a wine I stumbled upon with good evidence was when businessman at a plush Delhi hotel ordered a 12 liter bottle of sparkling wine. This therapy was psychological, he asked the server to get the bottle with all pomp and show to his table and then take it to his car, yeah he did not open it since he knew he couldn’t finish it between two of them, all he got was the eyeballs from fellow diners and he left a happy man after paying close to a million rupees in cash!!

As most of you would think, I am trying to pass some judgement about the people in contention above!!  No, what I am trying to do here is to demystify wines and want to tell you that people won’t be passing judgments about you when you did not know your wines!!  Did you know about hops in a beer when you had your first or did you know about peat when you really liked your first Scotch whisky, you perhaps still do not know about them; then why does wine come with such a halo that people almost take wine drinking like an examination!!! Please stop believing that people around are sitting to test you on wine jargons, they are there to enjoy their tipples and so are you.

Your wine drinking should start with a random bottle of wine; the price would depend on your propensity to pay but ideally; start lower.  Savour the wine and pass your judgement, you liked it or you didn’t; to begin with and as you gain more experience with them; you can create your own scale. Wine becomes complex as there are close to 5000 grape varieties and all are distinct in their flavor profiles, the more you taste the more you know. Hence making small notes of the wine you have had becomes imperative as it is easy to forget and you could someday go back and pick the same bottle of wine you did not like!! Wine expert reviews are only good to begin with as you would eventually understand if or not your tastes match. Lastly try to pick up a short course on wines, well it surely can help you impress people if that’s your agenda but importantly it will help you drink better. Like someone has said, life is too short to drink bad wine..

“ Give me a sweet wine’ asked a seemingly well heeled customer at a prominent South Mumbai wine store and the store associate handed him a bottle of ‘port no X’ without even a blink. The customer left happy but not before confirming, ‘Pakka meethi hai na’ he said. Well sweetness could be one of the factors that influences and perhaps the reason why a group of mid-management executives whom I ringed in the New Year with, drank sweet fizzy wine worth 350 a bottle and also declared their love for port.   Is it that simple when it comes to people’s buying behavior in the country which consumes around 10 ml of wine per capita as opposed to France’ 40 litres!!

0 Comments

Your comment will be posted after it is approved.


Leave a Reply.

    Glassware reccos
    glasses for home bar
    Bar accessories reccos
    bar accessories equipments
    wine accessories reccos
    wine accessories equipments
    Beverage books reccos
    sommelier bartender books

    Categories

    All
    Beer
    Spirit
    Spirit And Cocktails
    Wine
    Wine Events
    Wine Gyaan

    Archives

    June 2022
    July 2021
    June 2021
    May 2021
    January 2021
    December 2020
    September 2020
    July 2020
    May 2020
    April 2020
    March 2020
    January 2020
    December 2019
    August 2019
    February 2019
    January 2019
    November 2018
    April 2018
    February 2018
    October 2017
    May 2017
    April 2017
    March 2017
    December 2016
    November 2016
    September 2016
    June 2016
    May 2016
    April 2016
    March 2016
    January 2016
    November 2015
    October 2015
    September 2015
    July 2015
    June 2015
    May 2015
    March 2015
    February 2015
    January 2015
    December 2014
    November 2014
    October 2014
    September 2014

    RSS Feed

About The Happy High
Contact us
In the Press
Alliances & Clients
​​Liquor Brand Ambassadors
​Corporate Beverage Workshops

​
Bartending Academy
For the Indian home bartender
Wine 101 Certificate Course




Indian Wines
Wine & Spirit Cellars
Drinks Video
Bar Glassware
Bar Equipments
Wine Accessories
Syrups & Mixers
​
Wine & Spirt News
Cocktails, Wines, Beverage Blog
​Drink Infographics
​Beverage Consulting
Photos used under Creative Commons from sarahstierch, nan palmero, bratislavskysamospravnykraj, flowcomm, PersonalCreations.com, verchmarco
  • Home
    • About Us
    • In the Press
    • Alliances & Clients
    • Contact us
  • Services
    • Courses & Workshops >
      • Bartending School >
        • Bar Pro Program
        • Bar Associate Program
        • Bar Pro Alumni
        • Bar 101 Cocktail Making Workshop
      • Online Courses >
        • Know Your Drinks for Consumers
      • Certificate Wine Course
    • Beverage Workshops For Corporates
    • Wine Menus and Training
    • Brand Advocacy
    • Wine & Liquor Jobs >
      • Freelance Sommelier Bartender
    • Beverage Consulting
  • Wine & Spirit Club
    • Wine & Spirit Circle by The Happy High
    • Photo Gallery
  • Beverage Publication
    • News
    • Blog
    • Indian Bartenders
    • Submit Press Release
  • Home Bartender Shopping
    • Books for Bartenders & Sommeliers
    • Glassware
    • Bar accessories
    • Wine accessories
    • Syrups, Mixers, Cocktail Bitters
  • WINE & SPIRIT CELLARS
    • Goa >
      • WORLD OF WINES
    • Mumbai >
      • CHURCHGATE >
        • WORLD OF WINES
  • Indian Winery
    • Reveilo, Nashik