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Estonia’s exports to India are witnessing a steady and promising rise, reflecting deepening
trade engagement and growing confidence among Estonian businesses in the Indian market. A significant milestone in this trajectory was the successful visit of an Estonian Food & Beverage (F&B)sector delegation to India in the first week of December, which yielded strong commercial leads. One of the delegates - Saku Brewery’s Export Manager, Margus Masing, the company’s collaboration with India began through the strong support of KredEx, the Estonian Business and Innovation Agency (EIS), and the Estonian Embassy in India. “I would like to extend special thanks to the Estonian Business and Innovation Agency, KredEx, and Ambassador Marje Luup, who place great value on the success of Estonia’s food and beverage industry and strongly support the promotion of domestic exports. Thanks to their efforts, the cooperation between Saku Brewery and HS Oberoi Spirits became a reality,” said Masing. He highlighted that the partnership with HS Oberoi Spirits has progressed very successfully. “Our collaboration with HS Oberoi Spirits has been excellent — the first container of Saku products arrived in India in July, and another order is already awaiting shipment. At the moment, Saku products are available in the Delhi region, but HS Oberoi Spirits is strongly committed to building our brands across India. Our shared goal is to expand into additional cities and regions. India is one of the world’s largest and fastest-growing markets, and we are delighted that Saku products are now available there, with local consumers appreciating our packaging, distinctive flavours, and high quality,” explained Margus. As per Indian counterpart, HS Oberoi Spirits – the role of Estonia Trade Office and equal zeal from Estonian F&B companies brought Estonia’s historic Saku Brewery to India through its partnership with HS Oberoi Spirits. The collaboration stands as a strong early example of the value that shared heritage, craftsmanship, and open trade can create between the two nations. HS Oberoi Spirits is a strategic import and distribution partner committed to bu ilding long-term, value-driven collaborations between global beverage brands and the Indian market. Manveer Singh Oberoi, Founder, HS Oberoi Spirits, said: “Indian consumers today value authenticity and thoughtful product narratives. Collaborating with Estonia allows us to bring distinctive global experiences to India’s evolving premium beverage landscape.” (excerpt from a release)
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The Leela introduces Turya, a private-label wine crafted exclusively for and by The Leela Palace New Delhi in collaboration with Grover Zampa Vineyards. As a tribute to Indian terroir, Turya reflects the Palace’s confidence in India’s winemaking potential and its commitment to showcasing homegrown excellence to a global audience. Turya is not just a wine; it is an expression of the experiences and hyper-personalised guest journeys the Palace aims to create. Turya, drawn from the Sanskrit concept signifying transcendence, is a celebration of purity, intention and the bliss that emerges when human artistry meets the rhythms of nature Crafted from the finest grapes grown on the serene slopes of Nashik and aged in French and American oak barrels, Turya presents a trio of expressive wines that reflect the nuances of soil, climate and craftsmanship. The Chardonnay–Viognier blend captures the quiet elegance of Dindori’s terroir with floral, citrus and creamy oak undertones. The Turya C Reserve Tempranillo 2015 offers a bouquet of berries, tobacco and leather; rich, earthy and reminiscent of timeless tradition. The Turya Private Barrique Reserva Shiraz 2019, a vintage shaped by Dindori’s distinct character, offers a graceful interplay of dark fruit, warm spice and dark chocolate Sharing the overarching vision, Ms. Preeti Makhija, General Manager, said, “Turya represents far more than an addition to our wine portfolio- it embodies our commitment to elevating the guest experience through thoughtful craftsmanship. At The Leela Palace New Delhi, we believe in creating offerings that are rooted in authenticity and shaped with intent. Turya is a reflection of that philosophy, bringing together our culinary vision, the artistry of winemaking and a deep respect for nature. It is an expression of who we are as a Palace- deeply connected to our community, our land and the evolving tastes of our guests.”
Turya will be introduced across the Palace’s acclaimed culinary destinations, with availability extending to the rooms as part of the hotel’s curated wine portfolio. Guests can savour it through bespoke pairings in Le Cirque, MEGU, The Library Bar, Jamavar and The Qube (Excerpt from a release) |
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The Happy High is a Mumbai based beverage consulting co founded in 2014 with a vision to raise the bars of the wine and dine scene in the country. Read more.
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416, Goldcrest Business Park, LBS Marg, Ghatkopar West, Mumbai 400086. (visit by appointment only )
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